Making sure you get the right amount of daily vitamins can be difficult.

Today, a booming multi-billion dollar industry of gummy vitamins and supplements says it makes it easier and tastier.

But how do they compare with traditional vitamin pills?

Ali Rogan is back with her conversation with Shaila Davis-Cadigan, a registered dietitian at the Virtual

Nutrition Service, Kulina Health.

Shaila, thank you so much for being here.

Of course.

Let's take a step back and talk about how do people know what vitamins they need to take

in addition to the nutrients that everybody just gets with the food that they eat?

Yeah, so it's easy to think that you need a whole bunch of vitamins for whatever reason.

But there are ways to know, and the most concrete way to know is to get a blood test,

so that you have a visual representation of what you're lacking and what you're sufficient in.

And why is it that gummy vitamins have become so popular in recent years?

What is driving people to go out and buy them?

They're tasty, and the marketing is really appealing. It's a fun, chewable, candy-like way to get nutrients in.

So that's appealing to a lot of people. But how effective are they, especially when you compare it to a more traditional vitamin that you take as a pill?

I'd say for the most part, the efficacy is relatively the same.

However, there's a couple of things.

The first thing is that it can be difficult for manufacturers to get enough

or the same amount of vitamins and nutrients in a gummy vitamin versus a pill or a tablet.

And then the second part is that the efficacy,

it can go down quicker in gummy vitamins because they're more susceptible to moisture versus

...