Are College Bowl Sponsorships Worth It?

Motley Fool Hidden Gems Investing

The Motley Fool

Investing, Business

4.3 • 3.1K Ratings

🗓️ 15 December 2022

⏱️ 25 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

With 42 college bowl games on tap, are companies spending smart money to sponsor the event? (0:21) Jason Moser discusses: - The economics of bowl game sponsorship - Why local businesses may have an edge - Kellogg sponsoring three bowl games, two of them with their Cheez-It brand (12:45) Tim White and Tim Beyers take a closer look at user-interface design and which companies get it right (and wrong). Stocks mentioned: AZO, COF, SAM, K, LYFT, HUBS, CRM, SNAP, AAPL, WDAY Holiday Music: The Hanukkah Waltz by Bela Fleck and the Flecktones Host: Chris Hill Guests: Jason Moser, Tim White, Tim Beyers Producer: Ricky Mulvey Engineers: Rick Engdahl, Tim Sparks Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

Click on a timestamp to play from that location

0:00.0	It's college bowl season, which means it's also college bowl sponsorship season.
0:10.1	Montefold money starts now.
0:12.5	I'm Josell back by popular demand.
0:18.2	Montefold senior analyst Jason Moser, thanks for being here.
0:21.4	Thank you for having me.
0:22.4	It's always nice to be back by popular demand.
0:25.2	I think that's just maybe your popular demand.
0:28.8	I'll take whatever I get though.
0:31.2	Right.
0:32.2	You should start worrying when I introduce you as begrudgingly.
0:34.7	Here's Jason Moser once again.
0:37.6	Our email address is podcast at fool.com.
0:40.7	Got a great question from Phil in California who writes, first of all, love the show.
0:45.4	It's been such a help in my investing journey.
0:47.5	Thank you Phil.
0:48.5	We're trying to help.
0:49.5	So glad we're helping out on that.
0:51.6	He goes on to write, I'm a big football fan and with all the college bowl games coming
0:56.2	up.
0:57.2	I'm curious about what some of your top companies are in terms of bowl game sponsors.
1:03.6	And he gave us an example, the Liberty Bowl game, which I believe is Kansas against Arkansas.
1:10.3	And it's not just the Liberty Bowl.
	...

Please login to see the full transcript.

Previous episode | Next episode

Disclaimer: The podcast and artwork embedded on this page are from The Motley Fool, and are the property of its owner and not affiliated with or endorsed by Tapesearch.

Generated transcripts are the property of The Motley Fool and are distributed freely under the Fair Use doctrine. Transcripts generated by Tapesearch are not guaranteed to be accurate.