Are Big Ads Worth The Spend?
Motley Fool Hidden Gems Investing
The Motley Fool
4.3 • 3.1K Ratings
🗓️ 12 February 2024
⏱️ 32 minutes
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| 0:00.0 | We watch dads, dads? We have opinions. Motley Full Money. I'm DeDro Ballard here with my co-host |
| 0:24.2 | Ricky Mulvey and our engineer Dan Boyd. For a special ads review Monday we're |
| 0:28.8 | going to evaluate some of the ads we saw yesterday see if those publicly traded companies get their |
| 0:34.4 | seven million dollars for 30 seconds money worth. Welcome guys, how'd you enjoy the game? |
| 0:39.9 | Well the game was actually good this time so it's nice that the Super Bowl was a good game for once so yeah it was a good time |
| 0:47.6 | Good game. I appreciate the rule change that holding is no longer an offensive penalty |
| 0:52.2 | Well I was thinking about the ads last night, |
| 0:54.3 | kind of dividing them up into the reasons |
| 0:56.4 | that a company runs an ad that costs that much. |
| 0:59.0 | I mean, obviously you've got the audience. |
| 1:00.6 | But you kind of have to have a reason, I think. |
| 1:03.2 | So there's general awareness, right? |
| 1:04.9 | I mean, you know, that's like your Budweiser or something like that. |
| 1:08.2 | There's a special promotion, like the TurboTax thing. You've got maybe a new flavor of something or a movie |
| 1:16.6 | what what else what are the reasons to companies have for spending all this money? |
| 1:21.7 | I mean I think there's the element of on the biggest |
| 1:24.6 | stage look at how good we are look at how good we are as a brand the NFL did that |
| 1:28.4 | dove did that I will save my comments about Pfizer and And also, I mean, don't discount the ego element |
| 1:35.0 | among some marketing executives. |
| 1:36.5 | You know, this is the biggest stage for marketers. |
| 1:39.6 | You know the folks in the C-suite know that, |
| 1:41.4 | and this is their time to maybe show off a little bit to |
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