Apple: trying to think different for 50 years
Science Friday
Science Friday and WNYC Studios
4.4 • 6.3K Ratings
🗓️ 23 March 2026
⏱️ 18 minutes
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| 0:00.0 | Hi, I'm Iraflato, and you're listening to Science Friday. And if you know me, it's no secret that I'm an Apple fan, a refugee from the PC side. Hard to believe the company was founded 50 years ago this spring. The registration is dated April 1st, 1976, but the company turned out to be |
| 0:24.7 | anything but a joke. It's become a dominant force in computing, mobile devices, and media. |
| 0:31.3 | Joining me now is longtime tech journalist, author, and correspondent for CBS Sunday morning, |
| 0:37.0 | David Pogue. His new book is Apple |
| 0:39.6 | the first 50 years. David, welcome back to Science Friday. Well, thank you so much. |
| 0:44.6 | Always good to talk to you. You know, for most companies, you wouldn't be writing an anniversary |
| 0:49.2 | book. And we wouldn't be doing an anniversary story, but Apple is special, right? |
| 0:55.0 | They really are. |
| 0:56.3 | And one of the ways is that their mission, love them or hate them, has never changed. |
| 1:02.3 | I mean, Samsung started out as a dried fish vendor and Nokia was a paper mill. |
| 1:08.6 | But Apple, with Steve Jobs and Steve Wozniak, their goal was to take |
| 1:13.3 | advanced technology and bring it to the masses, and that's still kind of what they do. |
| 1:18.3 | All right. Let's go back into the Wayback Machine. Let's go back to 1976 for the lore about |
| 1:24.7 | the company that was founded in a garage. How much of that is true? It that was founded in a garage. |
| 1:27.9 | How much of that is true? |
| 1:29.7 | It wasn't founded in a garage. |
| 1:32.3 | Next topic. |
| 1:33.5 | Now, tell us about that. |
| 1:37.0 | Well, it really starts with Wozniak, Steve Wozniak, who was this painfully shy, prank-loving hyper-engineer. |
| 1:47.2 | In high school, he would download the user manuals for mini-computers, |
| 1:52.1 | and on paper, because he couldn't afford any parts, |
| 1:55.1 | he would try to see if he could redesign them |
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