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This Week in Startups

Apple privacy updates cost social media giants $10B + BetterBrand’s Aimee Yang | E1316

This Week in Startups

Jason Calacanis

Technology

4.21.4K Ratings

🗓️ 1 November 2021

⏱️ 72 minutes

🧾️ Download transcript

Summary

First, Jason covers the reported revenue impacts for FB, SNAP, TWTR & GOOG caused by Apple's App Tracking Transparency policies (1:57). Then, Aimee Yang CEO & Founder of BetterBrand™ joins (16:18) to discuss her first product the "Better Bagel." The conversation includes bringing the product to market, the opportunity to reshape food, raising from 776 and more!

Transcript

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0:00.0

Okay, today on the program we have Amy Yang. She's from a company, a startup called Better Brand.

0:06.3

They are making low-carb versions of high-carb foods that we all love. The first one, the bagel.

0:14.4

I saw this trending on Twitter. I ordered some of the bagels and I was like, wow, these bagels

0:19.5

aren't bad. Now listen, I'm a bagel snob. They're not Brooklyn bagels yet. And we have a big debate

0:25.1

about what percentage is she to a Brooklyn bagel? Well, you'll find out in the episode

0:30.3

where I put it on a very specific. I might have heard her feelings a little bit. I'll be

0:33.8

talking about it. I kind of felt bad during the interview. She thought I gave it a low rating.

0:37.6

I thought it was being very generous compared to a Brooklyn bagel. But anyway, first up,

0:41.5

we're going to talk about a financial time story that estimates Facebook, Twitter, Snapchat,

0:46.2

and YouTube will lose about $10 billion in revenue in half of 2021 due to Apple's new privacy

0:55.4

changes. It's a very big deal. It's a very intricate story. And of course, we're going to talk

1:01.2

about meetups because it's Meetup Monday. Stick with us.

1:04.7

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1:10.5

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1:15.6

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1:24.1

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1:27.9

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1:38.2

And disruptive advertising. Sign up for a free digital marketing audit

1:43.8

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1:50.0

you'll receive a $250 gift card and a free Friday to Sunday ski trip in Utah.

1:57.3

Okay, everybody, in our first story today, Apple's privacy features that you've heard about

2:02.7

from their iOS 14.5 update are costing, according to a third-party service, Facebook, Twitter,

...

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