Good morning, it's great to see everyone, thank you very much for joining us and welcome

to Cupertino.

A special welcome goes out to those joining us in Beijing and Berlin and Tokyo this morning.

We are really excited to show you a few things this morning that we're really proud of.

But before we dive into that, I've got some updates on some exciting things happening

around the company this month in September.

The iTunes Festival began earlier this month.

The iTunes Festival is the perfect way for us to celebrate our passion for music with

some of our favorite artists.

This is the seventh year in a row we've been running the festival and this year is the

best one yet.

It's 30 unforgettable nights of live performances in London.

We have the most incredible lineup with global superstars and stellar emerging artists.

It's really some incredible headliners.

Lady Gaga opened the festival and she performed her new full-length album before it was released.

We can't wait to see Justin Timberlake in Katy Perry and so many of the others.

All of the concerts are held here in the historic Roundhouse in London.

It's a beautiful, incredible, intimate place to see a concert.

And despite it being the hottest ticket in London, we don't charge anything to get in.

Now as you might guess, demand for these concerts had been off the charts.

Twenty million people applied for tickets.

It's like an opening weekend for a product.

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