Apple Event, September 2010
Apple Events
Apple
3.3 • 3K Ratings
🗓️ 1 September 2010
⏱️ 71 minutes
🧾️ Download transcript
Summary
On September 1, Apple CEO Steve Jobs unveiled the new iPod lineup, Apple TV, and iTunes 10.
Transcript
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| 0:00.0 | Good morning. |
| 0:27.6 | Thank you. |
| 0:31.6 | Thank you. |
| 0:32.6 | Thank you very much. |
| 0:44.3 | My partner in crime is here today, Steve Wozniak. |
| 0:48.3 | Stand up. |
| 0:50.3 | Come on. Well, thank you for coming. |
| 1:02.8 | We've got some really cool stuff to show you this morning. |
| 1:06.0 | And so I first wanted to start with an update of Apple Retail. |
| 1:11.6 | You've all seen our Fifth Avenue store, but we've been opening some amazing stores lately, |
| 1:19.6 | and I wanted to just fill you in on three of them. |
| 1:22.6 | The first one is in Paris. |
| 1:24.6 | It's our second store in Paris. |
| 1:25.6 | Our first was in the Louvre. This is near the old opera house, and it's this beautiful old building that we've restored and made a gorgeous store in. It's got a great skylight, and it's just a fantastic building. We spent 18 months restoring it, and here it is with people in it. |
| 1:46.0 | And it's just a fantastic store, and Apple users in Paris are loving it. |
| 1:54.0 | So we're really excited about our new Paris store. |
| 1:58.0 | We're also really excited about our second store in China, which we opened recently in Shanghai. |
| 2:08.6 | It is a 40-foot-high glass cylinder. These are all curved pieces of glass, single pieces 40 feet high. |
| 2:20.3 | It's kind of a landmark in glass engineering. And it's a fantastic store. |
| 2:27.3 | Here it is from the front, and here it is down in the store. and here it is with people in it. |
| 2:35.0 | And this was opening day, and here it is in the greater environment of Shanghai. |
| 2:43.0 | It's really a fantastic location, and we think it's going to do really well. |
... |
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