You know I'm fascinated about these Apple car rumors

because I'm one of these people.

I think they can pull it off I think they can have another moment like that iPhone moment, that very disruptive moment.

It's been hard to envision how Apple might be able to strike something like that up again.

Yes.

might be able to, what can you say,

grab some of that magic that they had

at the initial at that moment right there. That, what was was it a one more thing I don't know what it was

Did it was the iPhone a one more thing moment? I believe so

Was it so they went through a whole boring event about their PCs and then they were like,

one more thing. They made a phone? The phone was a one more thing?

Yeah, it wasn't the iPod.

Wow.

Well, you're saying it, not me, but if that's true, if that's true, that's

amazing that they actually pulled that off as a one more thing but either way the

point being is it was kind of the same story leading up to the original iPhone

people said in the industry you can't just come make a phone you think you're going to do

We get more Motorola over here people are flipping their phones. Yeah

Nokia had I don't know, billion phones out there. I don't know if it was a billion.

But they were number one.

And it just seemed like we had some kind of smartphones we had blackberries and I had a

palm trail so palm was there but it still it just didn't feel like a computer yet, and it seemed so strange for a computer

...