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welcome to recode media with peter kofka that is me this is not an emergency podcast. We actually planned for this,

but it is a special podcast where we can talk about the news in audio space, or as what Mark

Zuckerberg calls the first class media space. I think that's what he calls it. We're here to talk

about Apple and Facebook and Spotify and everyone who's newly interested in podcasts and audio.

Again, a special guest here, Zach Mack, my former and current producer partner.

Hi, Zach.

Hey, what's going on? Peter, how are you doing?

Where are you calling from? It's a fancy studio.

I am in Long Beach, California at the moment, at a friend who is an engineer, so he has his own

studio. That's why you look happy and relaxed. Nice to see you again. I look forward to seeing you in

real life. Very big picture. I want to zoom all the way back. If we go back like two-ish, three-ish

years ago, podcasting pretty much is Apple. You can hear podcasts other places,

but most everyone is distributing through Apple, Apple, and it's podcasting is synonymous.

And now that's maybe, well, it's definitely not the case, and it may be really fragmenting.

...