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InsTech - insurance & innovation with Matthew Grant

Andy Wiggans: BrightTALK: Live connection in a locked down world (79)

InsTech - insurance & innovation with Matthew Grant

InsTech

Entrepreneurship, Investing, Business

4.850 Ratings

🗓️ 19 April 2020

⏱️ 32 minutes

🧾️ Download transcript

Summary

Live events can still exist even if we can't all hang out together in the same place. In this episode, Matthew Grant is talking to Andy Wiggans of the digital video platform BrightTALK about best practices for sharing content and engaging with your customers. Not surprisingly BrightTALK has seen a massive increase in usage for its platform over the last few weeks as its client base of over 1,500 companies relies on it to talk directly to their clients and prospects.  At InsTech London we are now running weekly events on BrighTALK, talking to more of the leaders in technology, innovation and insurance. We have been able to keep up the spirit of our live events, and are quickly building up a growing audience to complement our weekly podcasts. You can see more of what we are doing at the BrightTALK InsTech London channel  See more of what we are up to including all our prior events at www.instech.london Thanks to Vlocity for sponsoring our BrightTALK channel

Transcript

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0:00.0

Good morning, good evening, wherever you are.

0:10.7

Great to have you back for another podcast or if you have found us for the first time,

0:14.4

then welcome to the Instac London podcast.

0:16.8

This is Matthew Grant, one of the Instac London partners.

0:20.1

Well, most of us may be on lockdown just now, unless you're one of our listeners from Sweden,

0:24.4

or you're doing great work keeping the country running and keeping us healthy and safe.

0:29.2

But despite the concerns about where all this is going to end up,

0:32.4

there is no let up in the energy and enthusiasm to talk with and learn about the companies

0:36.8

that are driving technological

0:38.6

change through innovation and hard work. At Interestead London, we're moving our evening events online,

0:43.9

bringing them to you a bit earlier in the day, but keeping them interactive and we hope

0:47.2

retain the spirit of what we've achieved on stage. We're using Bright Talk as our technology

0:52.6

platform to deliver our events to you to listen live,

0:56.1

catch up on later, connect to us directly with through questions and the polls.

1:00.1

And we're delighted to be able to do this with the support of Velocity, a digital platform

1:04.7

that works with Salesforce's financial services cloud and helps ensure us overcome their legacy

1:09.8

constraints. In this episode, I'm talking to

1:12.5

Andy Wiggins, European Managing Director of Bright Talk, to learn about their global reach and how they

1:17.5

are managing with the ramp up in demand in the last few weeks. Andy, great to have you join us today. You are managing director for Bright Talk,

1:31.7

for Amir, Vice President and Regional Managing Director. We came across each other through

1:37.1

Azure, Charlie Blackburn and Graham Elliott, who founded Azure, of course, also founded

1:41.9

Bright Talk, and they're using your broker IQ channel.

...

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