4.9 • 3.5K Ratings
🗓️ 30 November 2022
⏱️ 44 minutes
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As the 80s turns into the 90s, preppy is everywhere. All over the planet. In the United States AND Japan. And sure, preppy sort of morphs into business casual. But it also turns into something else. Something way more fashionable.
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Articles of Interest is made by Avery Trufelman
Edited by Kelly Prime
Mixed and Mastered by Ian Coss
Album art by Helen Shewolfe Tseng and photography by Matty Lynn Barnes
Theme songs are by Sasami, with additional music from Rhae Royal
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0:00.0 | Chapter 6 |
0:02.8 | Trends are often described with the metaphor of a pendulum swinging radically back and forth |
0:10.0 | minimalism to maximumism and then back to minimalism |
0:13.4 | Pastels to bold colors and back-to-pastels |
0:16.3 | Preppy to punky then back-to-preppy one extreme then the other and |
0:22.6 | Arguably this view of pendulum swinging change is very American |
0:28.3 | You know, I think in the West the ideal for the last few centuries with artistic innovation has been |
0:34.9 | More or less the idea of the avant-garde which is that you need to radically |
0:39.8 | Innovate at all times W. David Marks author of Amatora |
0:43.8 | So whatever the standard is you should go the complete opposite and destroy |
0:49.6 | Every kind of assumption and convention that exists in order to really find the truth and then once that's established |
0:56.2 | The next group comes along says oh, we have to radically |
0:59.7 | Innovate upon that radical innovation |
1:03.0 | But in all the years that David Marks has lived and studied in Japan |
1:06.8 | He's noticed there's another way to look at innovation |
1:10.4 | One that's not a reactionary pendulum that might seem on its surface |
1:16.6 | a bit slower and more conservative |
1:19.8 | Yeah, so in Japan especially around traditional crafts and martial arts. There's an idea of kata which is a form |
1:29.3 | and for every kind of school that you join of Karate or |
1:33.6 | Ikabana or whatever it is there's a kata. There's a way of doing things and what you're doing as a student is |
1:39.4 | Learning how to perfectly imitate that kata and that's it |
1:43.9 | For example when I was learning how to do sumi a ink painting |
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