Knock, knock. Who's there? Hey, it's Seth. And this is a Kimbo.

We'll be back in a second with a long overdue, all Q&A episode. But first,

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Go make a ruckus. Yes, it's true. The questions keep coming in. They get better and

better, more cogent, more pointed, more helpful, more plaintive. And I collected

enough of them that I decided it was worth blowing through a bunch. Here we go.

Hi Seth, I'm Julian from Switzerland. I've been a big fan of yours for a very

long time. Indeed, I think you're managing throughout your daily blog, this

podcast and your books to not only share great ideas, but to more importantly

make us think about specific topics, important topics. While I understand how

years of hard work allowed you to find your audience with whom your ideas

resonate, some of those ideas, especially the ones about education and public

health issues, are worth discussing with a broader range of people. How do you

get people to care? Indeed, how do you get people to care about important

topics that might not be in the headlines? And even then, when such

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