"All of this has happened before."
Motley Fool Hidden Gems Investing
The Motley Fool
4.3 • 3.1K Ratings
🗓️ 28 September 2022
⏱️ 21 minutes
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| 0:00.0 | We've got a closer look at Apple and a future that may be closer than you think. |
| 0:09.6 | Motifold Money starts now. |
| 0:12.0 | I'm Chris Hill joining me today, Motifold Senior Analyst Jim Gillies. |
| 0:18.2 | Thanks for being here. |
| 0:19.2 | Thanks for inviting me. |
| 0:22.0 | Apple has reportedly told suppliers to scrap pre-existing plans to increase production |
| 0:28.9 | of the iPhone 14. |
| 0:31.5 | According to a report in Bloomberg, demand for the new iPhone is not as high as previously |
| 0:36.7 | anticipated. |
| 0:38.7 | On a day when the overall market is up, Jim shares of Apple are down more than 3% on this |
| 0:46.0 | report. |
| 0:47.5 | I think you and I had the same reaction to this news, which was it made us both smile. |
| 0:54.0 | It did. I will fully admit my reaction to Apple being down 3%, 4% this morning on a production |
| 1:01.6 | cut is, oh no, oh no, how terrible. |
| 1:06.0 | I'm being a little bit facetious, of course, but the line from Battlestar Galactica, the |
| 1:14.2 | reimagined series, is all of this has happened before, all of this will happen again. |
| 1:21.3 | I kind of look at it a little bit like that. |
| 1:25.0 | We have seen production shortfalls on prior Apple iPhone models. |
| 1:33.8 | Or maybe the iPad wasn't selling as well as they thought it was. |
| 1:37.4 | At one point, I remember a couple of quarters where they blamed iPad for sales below what |
| 1:43.2 | some analysts wanted. |
| 1:45.4 | Even the stock gets smacked around and then you take a longer term, say, 15 year look at |
... |
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