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Motley Fool Hidden Gems Investing

All About the Ads

Motley Fool Hidden Gems Investing

The Motley Fool

Investing, Business

4.33.1K Ratings

🗓️ 10 August 2023

⏱️ 34 minutes

🧾️ Download transcript

Summary

Viewers may hate them, but ads are the future everywhere we go online. For investors that might be a good thing. Tim Beyers and Deidre Woollard discuss: - If Disney’s price increases will push subscribers to the ad tier. - Just how popular sports betting might be. - The Trade Desk’s role in the world outside of advertising’s walled gardens. Companies discussed: TTD, DIS, NFLX, PENN Host: Deidre Woollard Guests: Tim Beyers     Producer: Ricky Mulvey     Engineers: Dan Boyd Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

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0:00.0

As viewers, we may hate ads, but as investors who we might have to love them, you're listening

0:11.0

to Motley Full Money.

0:21.2

Welcome to Motley Full Money, I'm Deedra Willard here with Motley Full Analyst Ambires.

0:25.5

How are you today, Tim?

0:27.1

We're caffeinated, ready to go, Deedra.

0:29.4

Glad to hear it.

0:30.9

This is going to be an advertising heavy episode, feels to me like advertising is moving everything

0:36.6

lately, even though it's been sort of an iffy market for it.

0:39.9

But we have to kick things off with the House of Mouse, Disney.

0:43.8

We had earnings last night.

0:46.4

To me, this felt like a transitioning kind of quarter, losses were heavy, not a surprise,

0:53.3

maybe better than expected.

0:55.3

CEO Bob Eiger, dealing with multiple issues, one of them, which we also saw with Paramount,

1:02.3

is that good old linear television, our old friend, it does not pay like it used to,

1:08.0

operating income at Disney's traditional channels, down about 23%.

1:12.9

Is traditional television, is it over, is it a losing game?

1:18.2

What is the future of traditional television, Tim?

1:21.4

Oh, what a question.

1:23.8

I will say it's definitely losing steam, because there are so many alternative platforms,

1:32.4

and short-form media is incredibly popular, and I'm not talking about streamed media.

1:39.6

I am talking about things like YouTube and TikTok.

1:43.0

You cannot discount the impact of YouTube and TikTok as programming vehicles, particularly

...

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