Alexandra Fine on Breaking Boundaries In Business

9 to 5ish with theSkimm

theSkimm

Entrepreneurship, Careers, Business

4.7 • 1.9K Ratings

🗓️ 7 September 2021

⏱️ 28 minutes

🔗️ Recording | iTunes | RSS

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Summary

When Alexandra Fine co-founded Dame, a women-founded sex toy company looking to close the pleasure gap, not everyone was on board with her vision. She got a lot of pushback - from traditional investors to advertisers - as she sought to change how the world looked at sex toys and pleasure. So this week: we spoke to Alexandra about how she navigated those obstacles and came up with creative solutions to get Dame off the ground. In this episode, Alexandra shares: How they funded the businesses when investors said ‘no’ How she’s built her team Why Dame has to get creative with how they advertise their products How she overcame people who doubted her mission Why Dame is suing the MTA

Transcript

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0:00.0	I also just really encourage people to find time to meditate, to sit down.
0:09.1	Does it feel good to pursue whatever it is that you're pursuing?
0:14.0	You're successful because it feels good.
0:15.9	And that's like the most important thing I've learned through my journey in sexual pleasure
0:20.1	is that it feels good to feel good.
0:23.0	I'm Carly Bacon and I'm Danielle Weisberg.
0:25.9	Welcome to 9-5-ish with the skin.
0:28.6	We've run into so many questions over the years and had so many moments where we needed advice.
0:35.0	And we got it from women who'd been there.
0:38.4	And that's what we're bringing you with this show.
0:40.4	Each week we're helping you get what you want out of your career by talking to the smartest leaders we know.
0:46.0	Because we know your work life is a lot more than 9-5.
0:50.6	All right, let's get into it.
0:53.0	Today, our guest is Alexandra Fine.
0:55.4	She's the co-founder and CEO of Dame, a women-founded sex toy company looking to close the pleasure gap.
1:03.0	After Alex got her masters in clinical psychology with a focus on sex therapy from Columbia University,
1:09.5	she and her co-founder started Dame in 2014.
1:13.3	Dame is now one of the fastest growing companies in the space.
1:16.9	And just this year raised a seed round of $4 million.
1:20.4	Alex, welcome to 9-5-ish.
1:22.8	Hi, thanks for having me.
1:25.0	Alex, we're so thrilled to have you.
	...

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