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Disruptors

Alan Barratt: Grenade Founder Gives Vital Advice for Entrepreneurs [Business, mindset, entrepreneur, disruptors]

Disruptors

Rob Moore

Careers, How To, Business, Self-improvement, Society & Culture, Marketing, Investing, Education, Entrepreneurship

4.81.4K Ratings

🗓️ 6 June 2021

⏱️ 52 minutes

🧾️ Download transcript

Summary

In this inspiring and energising episode, Rob interviews Alan Barratt, entrepreneur and founder of one of the fastest growing weight management, energy and lifestyle brands in the world, Grenade. They talk about Alan’s entrepreneurship journey, his many successes and what advice he would give to entrepreneurs, particularly those who are young or are just starting out.   KEY TAKEAWAYS People who start up amazing brands probably don’t initially start with this in mind, they just did what they loved and that translated into their business. Alan believes if you focus on your brand and making good decisions then you will find success. It will always take hard work and dedication but if your passion is there you won’t struggle to make it work each day. Treat all people with respect. Consumers, suppliers, employees, everyone. Alan’s first entrepreneurial enterprise was when he was still at school. He was selling cakes in the playground, when he got found out, the head teacher said to his parents that Alan would either end up in prison or become a millionaire! Being fearless is an attribute Alan has that he believes got him to where he is today. He has always just gone for the ideas in his head, listened to his gut and not let anything hold him back. Being a young entrepreneur is an advantage, including not having money. Having a lot of cash behind you can make you less creative and less disruptive. The generational differences are more amplified now than ever before. Especially if you compare those who have been born into and only grown up with social media and the internet –vs- those who have only approached it in adulthood. All brands are extensions of their founders and owners. One thing Alan has always injected into Grenade is his sense of fun. This is why he has always enjoyed what he does so much but also why the brand is able to ‘get away’ with more and is loved by so many.   BEST MOMENTS  “I don’t want to limit what’s possible” “I’m a huge believer in timing, it’s the one thing in business you can’t change”   “I just learnt how to hustle”   “How exciting to just come into the world and have youth on your side”   [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

Transcript

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0:00.0

I believe that if you make good decisions with the brand,

0:03.7

somewhere along the line will make my name,

0:05.3

but I'm fairly relaxed about where and how it is.

0:07.4

I don't look at margins of finance at Grenade.

0:09.6

I never ask the cost because the minute you put a cost on something then,

0:13.2

you're limiting what's possible in some way, show, perform.

0:16.3

And I don't want to limit what's possible.

0:17.6

I want to make the best product again.

0:20.4

Oh, we're good.

0:23.3

Can you hear me?

0:24.9

Yes, I'm muted.

0:26.1

Good.

0:26.6

Yeah, I've got a message there to start up a Scrooner thought.

0:28.5

It's on, I'm sure it's on.

0:29.9

It's on.

0:31.4

So I'm not, I'm going to, yeah, I'm cutting it off on the head.

0:34.4

I'm going to go back very slightly.

0:36.2

Cheers, Saturday night.

0:37.6

Has it been a long day?

0:38.6

Thanks for joining us. I'm so grateful.

0:42.7

I'm going to start with, I obviously just spoke to Ben,

0:45.8

who you know very well.

...

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