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The Boostly Podcast

Airbnb cannot beat you at this ONE thing

The Boostly Podcast

Mark Simpson

Business, Marketing

5.0302 Ratings

🗓️ 28 February 2022

⏱️ 4 minutes

🧾️ Download transcript

Summary

Welcome to Boostly Podcast Episode 436. This is a recap of my Facebook live where I talked about how Airbnb cannot beat you at this ONE thing. 00:00 Start 00:10 A tip and an encouragement for you 01:30 Visit the Hospitality Community • https://Boostly.co.uk • https://Boostly.co.uk/5steps • https://instagram.com/boostlyuk • https://Boostly.co.uk/guidebook • https://Boostly.co.uk/website • https://Boostly.co.uk/podcast

Transcript

Click on a timestamp to play from that location

0:00.0

Welcome to the new and improved Bruce Lee podcast and as always my name is Mark Simpson

0:04.3

I give hosts just like you the tools the tactics of training but most importantly the confidence to get direct bookings and in today's video and

0:11.6

Podcast I want to give you a little tip and this is a bit of encouragement

0:15.0

This is the one thing the Airbnb doesn't have in its arsenal when it wants to try and expand and grow in an area

0:20.9

And that's the connections that's the local network that's the chance for you as a host to go and do what Airbnb can

0:29.1

Which is become the go-to in your area. It's an Airbnb book in dot com sonder

0:35.7

Verbal you know these big company's sikes

0:38.7

They're massive they're huge. I've got call centers all over Airbnb wanted the biggest OTAs out there

0:43.9

But when it comes to your local area your local network your local chambers of commerce your local B&I meetings group your local

0:51.8

Tourism groups. They can't be in there. They can't get in there. You can and when you start to become the go-to go to

0:58.3

Go-to go in your area and it's so powerful the networks the connections the bookings the relationships that you can build by just sitting on a couple of meetings

1:07.2

Once a month or once a quarter is so powerful

1:10.0

Just imagine if you were able to go to

1:12.8

Four out of there 10 B&I meetings over the course of the next three months

1:16.7

Or if you can maybe go to your local chambers of commerce or your tourism

1:20.3

But depending on where you're on the world and just sit at these meetings and just meet other hosts meet other business owners in your area start to build that build those connections

1:28.3

The power of referrals and build in an in business to business network is so so powerful for your business

1:35.0

And if you doubt that all you need to do is to go into the hospitality community and ask the question

1:40.8

There are so many people who years and weeks and months and days are full with referral business from other local

1:50.1

Hosts from other local businesses

1:52.2

Sometimes you can get a big contract to booking because simply by knowing the people associated to that deal they sent bookings to you

2:01.0

So if you do me one thing this year, please make sure that you try and build a local network

...

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