Who you are defines how you build.

This is the Entrepreneurial Thought Leader series.

Brought you by Stanford E-Corner.

Today we are very excited to welcome Aisha Evans, the CEO of Zuchs,

to the Entrepreneurial Thought Leader seminar.

To introduce Aisha and to facilitate this session's E.T.L.

I'm going to hand the baton over to Heidi Roizen, who I get to introduce to you now.

Heidi is no stranger to E.T.L.

She is one of the rare few people who's actually been a keynote at ETL twice. So she's an icon in

her own right. She's also part of the Stanford teaching team. She's an adjunct lecture in the

management science and engineering department at Stanford. And she also got her bachelor's degree

in English from Stanford and her MBA from Stanford.

And as if that doesn't prove that she bleeds cardinal enough, she also directs the Stanford

the Stanford Threshold Ventures Fellows Program, which is named after the fund where she's a partner

threshold ventures. And on behalf of whom she served on the board of Zooks.

So this is not just an interviewer,

interviewee dynamic, it's also a board member CEO dynamic,

which we think will make an especially interesting ETL.

Heidi's worn several hats more than I can name,

just given our time right now,

but among them they include being the former VP

of Worldwide Developer Relations at Apple and the CEO of her own venture-backed company Teemaker,

...