5 • 7 Ratings
🗓️ 17 December 2025
⏱️ 89 minutes
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| 0:00.0 | Welcome to the R Labs podcast. |
| 0:19.8 | Our special guest today is Peter Swim. Peter, how's it going, man? |
| 0:25.1 | It's going pretty good. How are you? |
| 0:27.1 | We're good. I'm in Miami. I'm not allowed to complain when it's almost November and I'm in Miami. |
| 0:32.1 | I am just outside beautiful sunny, Seattle, Washington. |
| 0:36.4 | I love Seattle. I keep telling my wife, we have to go there. I love Seattle. |
| 0:37.7 | I keep telling my wife, we have to go there. |
| 0:39.9 | I haven't been there in so long, |
| 0:41.8 | and I've got great friends over there. |
| 0:44.2 | I'm kind of bummed out, man. |
| 0:45.8 | Peter, give everybody, |
| 0:47.7 | don't go too far into any timeline |
| 0:50.9 | because this podcast is about putting you into the time machine, |
| 0:54.0 | and we're going to |
| 0:54.5 | sort of discuss how you got here. But give everybody the two-minute spiel on what you're doing today. |
| 1:00.4 | Sure. I am the founder of a consultancy called Toyaville. And Toyaville is kind of around all things |
| 1:07.8 | conversational AI, conversation UX, so includes things like chatbots and |
| 1:11.9 | LOMs and workplace automation. And I've been in the industry for 30 years. And I try to help |
| 1:19.1 | small businesses and business owners do workplace automation that doesn't rob them of their |
| 1:25.8 | creative excellence and their competitive advantages. |
| 1:30.4 | Nice. So what I'm kind of curious, you're doing all like, so you're basically trying to |
| 1:35.4 | leverage AI reasoning models to figure out what steps need to sort of get done. And then |
... |
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