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The GaryVee Audio Experience

AI's Role in Sales & Marketing

The GaryVee Audio Experience

Gary Vaynerchuk

Business, Marketing

4.818.3K Ratings

🗓️ 6 September 2024

⏱️ 50 minutes

🧾️ Download transcript

Summary

Today's episode of the GaryVee Audio Experience is a fireside chat I had in Orlando during the Rillavoice event that took place last year. I dive deep into the current state of AI, how it's going to impact various industries, and how people can take advantage of it to grow their sales and save more marketing dollars. I also share my thoughts on how to create a great company culture, the concept of scaling the unscalable, and much more. Hope you enjoy!

Transcript

Click on a timestamp to play from that location

0:00.0

I don't think robot plumbers are coming to take your business.

0:02.8

Exactly, yeah. But brother, I think that about most things.

0:06.0

Yeah. This is why I want 20 hours of AI.

0:08.4

Think about how you asked the question and how I changed it.

0:11.0

You said interfere and I jumped in naturally and said enhance.

0:14.8

You're thinking fucking Terminator too.

0:17.3

Exactly.

0:18.3

And I'm thinking you're wasting money on your advertising that AI can make better.

0:22.5

So you're going super macro fantasy land

0:25.3

and I'm going to, I want you to make more money in 2024.

0:28.6

Gary, I want to start with one very simple question,

0:32.1

but I think you're the best person in the world to

0:34.1

answer this question. You are probably the highest authority in the world

0:38.8

when it comes to branding. You've worked with the top brands in the world, Pepsi, Tik-Tok, you know how these people operate.

0:47.3

And right now, consumer spending, when you look at how much money consumer spending their homes

0:51.5

versus food and beverage, it's around the same. But we

0:54.4

still don't have that Coca-Cola brand or that Nike brand in home services. What can you

1:01.0

teach? These people in the room are the top people in home services.

1:03.7

They got the money, they got the budget, they got the operational capability.

1:07.1

What can you teach these folks about branding to take their companies from a few billion

1:12.0

in revenue to that household brand that's generational

1:14.7

that lasts for hundreds of years like Coca-Cola Nike.

...

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