using only 20% of your business data is like dating someone who only texts emojis first of all

that's annoying and second you're missing a lot of context but that's how most businesses operate today

using only 20% of their data unless you have HuffSpot where all the emails call logs and chat

messages turn into insights to grow your business because all that data makes

all the difference. I would know because I use HubSpot at my company. Learn more at HubSpot.com.

Neil, have you seen that AI podcasts are ripping right now? Yes. You're talking about specifically

AI podcasts, at least what I'm talking about is people creating podcasts using AI and they're getting tons of traction because they're creating episodes on a lot of different stuff.

This is what I mean. Literally generated by AI.

Yeah. So these are both fake.

And so basically it's like if you, I think if you're starting out, or if you have like a media, like by the way,

Andrews and Horowitz has a nice media arm.

I think this is something that might make sense.

But, you know, if you can generate these things so quickly, I think you're going to see a big increase in these, which means you're going to see a lot more sloth on the internet. It's going to be interesting. Some of it will be good content. Like, don't get me wrong, but you're going to see a lot of stuff. Wait, what percent you do think is going to be good content? Like 1%. Yeah, you and I are on the big. People are just going to get so tired. they're going to start boycotting, being like, dude, we're tired of losing a podcast that are AI.

And then I'm telling you, these platforms, whether it's Apple or Google or Spotify, people are going to get irritated, so they're going to have to start labeling like AI generated podcasts. You know podcast. I'm telling you, like, it's going to go everywhere with content. I actually think a new social media platform is going to come out where it's just focused on all human content only or like all human curation. And that's going to be a thing. That's an angle. I thought you were going to say a new platform for all AI content like SORA.

Yeah, but yeah, that too, which remember I told you, like the people in my building, they use SORA quite a bit.

Like the workers when I talked to them, but like, check out this thing I made over here.

So I think we're, go ahead. Let's go back to Sora. How do you think SORA is doing right now? Not well. Yeah. It's pretty much done. Yeah. You know what's interesting? Like, I might help with another event this year on the YPO side. I might do an AI summit in Istanbul. Let me know if you want to come. But if you want, because it's actually tied in with their global business summit, right?

So which is one of their events where you can do deals. So I don't know if you're still in the group, but this is the only event where you can pitch each other. So I might go to, I might throw that event and do it. And I'm going to let Neil go to sleep soon. No. But I think next year, we should consider, maybe the year after,

we should consider having the the year after, we should consider having

the planners who helped us before bring marketing school life back, something like that. Maybe

2027, 28. We should do that. Yeah, dude. And for me, I can't go to the YPO events. I dropped out

a YPO. I'm no longer a member. You can still speak at them if I invite you to speak. I didn't know that. But yeah, I didn't renew. You know why I was but hurt. Not really. I wasn't but hurt that they didn't accept me. I was in YPO and then I tried to get into YPO. Was it called gold? Gold. Yeah. Gold. Dude, you qualify like you're you qualify in four years. You're good.

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