An X against X, why AI deepfakes could lead to fines and countrywide bans live from the UK.

This is the Marketplace Morning Report from the BBC World Service. I'm Stuart Clarkson. Good

morning. As mounting pressure on GROC, the AI chatbot that's part of Elon Musk's social media platform X,

the UK is rushing through a new law this week, which will make it

illegal to create non-consensual intimate images. And other countries, including Malaysia and

Indonesia, have blocked access to Grok in the past few days. Well, let's talk to Olivia Solon

now. She's a technology editor at Bloomberg based in London. Hi, Olivia. Hi. So there's a lot of pressure

on governments around the world to take action.

How far do you think this could go?

These are very serious allegations.

Clearly we're dealing with child sexual exploitation material,

which is illegal for platforms to host and distribute.

And then there's non-consensual intimate imagery,

which is colloquially known as revenge porn, and even

these types of images, if they are generated by AI, in many countries, they're still considered

to be illegal to create and to share. If there's enough evidence that XAI is not removing

these items as quickly as it should be doing. It could face pretty serious penalties,

perhaps starting with fines and then moving through to even blocking the service in certain

countries as we've already seen. Yeah, and Malaysia, one of those countries, its communication

regulator saying today it's going to take legal action against X. We've heard in the UK from the regulator

off-com, which is going to investigate. So what could the outcome of that be? Big fine for X?

So off-com has a very lengthy process, which they keep on sharing with us, which is a sort of, I think

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