AI companies are eyeing your shopping cart and your data
Marketplace Tech
American Public Media
4.6 • 1.2K Ratings
🗓️ 13 October 2025
⏱️ 10 minutes
🧾️ Download transcript
Summary
Open AI has added a checkout feature to ChatGPT, partnering with Etsy and Shopify to let users purchase some items from select merchants. OpenAI says ChatGPT's answers are still organic and unsponsored. But why not offer a seamless way to buy things that come up in certain responses?
Eventually this could lead to so-called “agentic” shopping: letting AI research items, pick one, and then buy it on our behalf. Marketplace's Nova Safo spoke with colleague Meghan McCarty Carino about what AI companies stand to gain from integrating e-commerce tech.
Transcript
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| 0:00.0 | Hello, listeners. Marketplace's Webby-winning Kids podcast, Million Bazillion, is back for an all-new season. |
| 0:07.2 | Hosts Bridget and Ryan are answering a whole new set of kid questions about everything from royalties and franchises to why the heck we have a $2 bill. |
| 0:17.1 | Even grownups might learn a thing or two. |
| 0:19.6 | Million Bazillion is presented in partnership with Greenlight, the debit card and money app for kids and teens. |
| 0:25.7 | Give your family the tools to manage money wisely with Greenlight. Learn more at greenlight.com |
| 0:31.5 | slash million. And tune in to Million Bazillion wherever you find your favorite podcasts. |
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| 1:42.0 | Would you want your AI chatbot to shop for you? |
| 1:44.1 | OpenAI is betting on it. From American Public Media, |
| 1:46.0 | this is Marketplace Tech. I'm Novosafo. |
| 1:57.6 | OpenAI has added a checkout feature to ChatGPT, partnering with Etsy and Shopify to let users purchase some items from select merchants. |
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