Ahsaki Báá LaFrance-Chachere , Founder and CEO of Ah-Shi Beauty

Skincare Anarchy

Ekta et al.

Fragrance, Fashion, Entertainment News, Fashion & Beauty, Education, Entrepreneurship, Skincare, Skin, News, Makeup, Style, Dermatology, Self-improvement, Beauty, Arts

4.2 • 2K Ratings

🗓️ 3 September 2021

⏱️ 41 minutes

🔗️ Recording | iTunes | RSS

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Summary

Ahsaki Baa LaFrance-Chachere, Founder/CEO of Ah-Shi Beauty, the first native American owned and operated luxury skincare and cosmetics brand in the united states.I am a proud dine (Navajo) tribal member and African American woman. The odds were against me as I faced social and economic challenges as a dark-skinned Native American. This gave me the fuel I needed to build Ah-Shi Beauty. I get to showcase that we as Native Americans/Indigenous people are diverse. We are not the pervasive image the media continue to perpetuate. In Navajo, Ah-Shi means: "This is me, This is mine." Ah-Shi Beauty - This is my Beauty! My customers set their own beauty standards. It is my responsibility that when my customers look in the mirror, they see themselves, feel empowered and continue to love the skin they are in. Ah-Shi Beauty has the opportunity to help the 500+ recognized reservations that are ignored. For the first time in history, we have a beauty brand with two locations that proudly operates both on and off a tribal reservation. I am in the position to expand and scale to exponential heights.All tribes across the country can relate to Ah-Shi Beauty. As the face of the brand, I am always pushing the narrative to show the world that we are here and our indigenous beauty will be recognized and respected. Ah-Shi Beauty is going to bring positive change to the beauty industry. We are a part of the movement that is resetting and reshaping beauty standards. The beauty industry can now include a member from the reservation at the table. I represent hope to my people. I am ready to work, learn and be the next Timeless Ionic Beauty Brand.--- Send in a voice message: https://podcasters.spotify.com/pod/show/skincareanarchy/messageSupport this podcast: https://podcasters.spotify.com/pod/show/skincareanarchy/support Support the show

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Transcript

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0:00.0	Diablo IV has arrived. As the forces of hell gather, only you can stand in their way.
0:07.0	Journey across the expanse of open world of sanctuary. Choose from five powerful classes
0:12.8	then progress them to fit your playstyle. Adventure with your friends and up to four
0:16.8	player co-op with cross-playing cross progression on all platforms.
0:21.0	Welcome to hell. Diablo IV, available now, rated M for mature. Tap the banner or visit
0:26.8	this episode's page to learn more.
0:31.0	Hey guys, welcome back for another episode. This episode is very close to our heart and it's very important to me because
0:37.0	I have had the privilege of having a few Native American friends and really getting to know them and their stories
0:45.0	and just the amount of hard work they've put into whichever career path they've gone down.
0:51.0	And so this line is truly a phenomenal line. It's something that's crafted with so much wisdom and spirit behind it.
0:59.0	I really hope you guys loved that episode and please do not forget to follow us on YouTube and TikTok and Twitter.
1:07.0	We are on so many different platforms now and I would really love for you guys to show that support across the board.
1:13.0	So thank you so much and stay tuned. This is a great one.
1:21.0	Hi guys. Welcome back to Skincare Energy. This is Ecta and I have an awesome guest today.
1:26.0	I am obsessed with my makeup line. I've been using her foundation every day since I got it.
1:31.0	So without further ado, I want to introduce you guys to the CEO and founder of Ashe Beauty.
1:36.0	As Shaki Sashiri. Welcome to the show as Shaki.
1:40.0	Hey there. Oh my gosh, we finally made it.
1:44.0	I know. I know it's been so long and it's been in the making for so long. So I'm super excited and I want to know everything.
1:53.0	I want everybody to know everything about your line because I'm genuinely obsessed as you know.
1:58.0	So can you get us started with your journey in beauty and how you got started and, you know, just everything.
2:04.0	Perfect. So at first, because I'm native and black at a respect, I like to introduce myself in my native language.
	...

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