Ahmed Amwell | Zero to 100 Supercars: Building Dubai's Ultimate Luxury Car Business
Disruptors
Rob Moore
4.8 • 1.4K Ratings
🗓️ 10 February 2025
⏱️ 79 minutes
🧾️ Download transcript
Summary
Rob talks to Ahmed Amwell, owner of Dubai's largest luxury car rental company, who talks about his journey to building an empire of over 100 supercars. Ahmed shares his knowledge and expertise on the luxury car market, including dealing with high profile clients like Andrew Tate and the intricacies of running a premium rental business in Dubai.
Ahmed Amwell REVEALS:
- How he managed to create remarkable growth in Dubai's competitive car market
- Why the company owns every single car in their fleet
- How he handles negative comments and criticism
- How he sources Ferrari and Lamborghini after being blacklisted as a rental car company
- Why Dubai's car market remains stable -vs- the UK market
- His views on failure
- His experience of COVID-19, where he went from nearly bankrupt to unprecedented success
- How his company maintain a surprisingly low blacklist of only 5-10 clients
BEST MOMENTS
"If you don't risk it, you're never going to find out."
"I don't think about failure, no, because we are our own customer. If the car doesn't do well in the sales, boom, I buy it, I add it to the fleet."
"We deliver a car faster than Pizza Hut or Domino's.”
"I just want my son to have a good future and I want to enjoy my life a bit as well, early retirement."
"I had about 6,000 comments, maybe 4,000 of those comments were negative... I take it as energy and I throw it back in their face."
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ABOUT THE HOST
Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “The Disruptive Entrepreneur”
“If you don't risk anything, you risk everything”
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Transcript
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| 0:00.0 | In the UK the supercar market has crashed. |
| 0:04.0 | Is it the same here in Dubai? |
| 0:06.0 | It depends. |
| 0:07.0 | See, Dubai is different than the UK. |
| 0:09.0 | The reason why I say that is because a lot of the people come to Dubai, they buy cars, they move to Dubai, then they relocate again back to the UK, back to Australia, back to the States. |
| 0:19.0 | Whereas in the UK, most of the people are buying cars there at residence. |
| 0:22.7 | Right. |
| 0:22.9 | So then the market can crash because there's not much demand as there is in Dubai. |
| 0:26.5 | So in Dubai, maybe 10,000 people are residents today. |
| 0:29.6 | They all need a car. |
| 0:30.6 | So the car market here is never going to crash. |
| 0:32.8 | It's probably the fastest car market in the Middle East in Dubai. |
| 0:36.5 | Wow. fastest car market in the Middle East in in Dubai. Wow and just the price of buying cars affect your |
| 0:42.1 | rental market because in the UK owning and renting isn't necessarily directly linked. It's different. |
| 0:50.3 | It depends. Say that question again, sorry. I didn't I didn't answer. I know, I know. That's what I was going to say, yeah, yeah. |
| 0:57.0 | Yeah, I'll ask it again. I didn't ask it very well. |
| 1:00.0 | I got confused. |
| 1:02.0 | If car prices are coming down, does that make your rental business better, worse? |
| 1:08.0 | Look, we intend... we buy anyway, we get cheap deals. |
| 1:11.6 | So we buy from Europe most of the time. |
| 1:13.6 | We do buy from the local market as well. |
| 1:15.6 | But yeah, if the price does drop on the vehicles, then the rentals have to drop. |
... |
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