Yes, there is an -ology for that. Dr. Robert Proctor is a Stanford professor of the History of Science and co-edited the book “Agnotology: The Making & Unmaking of Ignorance,” having coined the word 30 years ago. We chat about everything from the true evils of tobacco marketing, to the sugar lobby, to racial injustice, horse vision, the psychology of the Flat Earther movement, which countries have the highest rates of climate denial, empathy, how to navigate difficult conversations and why it's critical to dismantle the systems of willful ignorance, starting locally. Dr. Robert Proctor’s book, Agnotology Donations went to: SavingBlackLives.org; The National Black Law Students Association, and the Public Health Advocacy Institute Sponsor links: takecareof.com/ologies25 (code: ologies25); helixsleep.com/ologies For the list of books he mentions + more links, see: alieward.com/ologies/agnotology Transcripts & bleeped episodes at: alieward.com/ologies-extras Become a patron of Ologies for as little as a buck a month: www.Patreon.com/ologies OlogiesMerch.com has hats, shirts, pins, totes and uh...bikinis? Hi. Yes. Follow twitter.com/ologies or instagram.com/ologies Follow twitter.com/AlieWard or instagram.com/AlieWard Sound editing by Jarrett Sleeper of MindJam Media & Steven Ray Morris Theme song by Nick Thorburn Support the show: http://Patreon.com/ologies