After 80 Percent Revenue Freefall, Wish Rebrands
Business Wars Daily
Audible
4.6 • 717 Ratings
🗓️ 26 August 2022
⏱️ 6 minutes
🧾️ Download transcript
Summary
Today is Friday, August 26, and we're looking at Wish vs. Zulily.
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Transcript
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| 0:00.0 | Wonderly Plus subscribers can listen to Business Wars daily ad-free right now. |
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| 0:49.2 | Thank you. Wondery. |
| 1:09.0 | From Wondry, I'm David Brown, and this is Business Wars Daily on this happy Friday, August 26th. |
| 1:13.1 | Has your social media scrolling ever been interrupted by an ad for a pillow-shaped like a giant piece of bread? Or maybe you've come across a dinosaur costume for your |
| 1:18.8 | cat. Well, if so, then chances are you've seen ads from specialty online retailer wish. The e-commerce |
| 1:26.6 | company sells items from the practical to the |
| 1:29.2 | downright bazaar at deep discounts, and it heavily promotes its products on social media. |
| 1:34.5 | A few years back, Wish was the most popular shopping app in the world, according to retail |
| 1:39.3 | touchpoints, but the app was also plagued with problems including slow delivery and quality issues. |
| 1:45.9 | Some items looked nothing like the app's photographs, sometimes with humorous results. |
| 1:50.9 | One distractify story's headline read, |
| 1:53.8 | 20 times Wish App Shoppers got hilariously duped. |
... |
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