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Bold Names

Affirm’s Max Levchin: Why ‘Buy Now, Pay Later’ Beats Credit Cards

Bold Names

The Wall Street Journal

Technology

4.41.4K Ratings

🗓️ 9 January 2026

⏱️ 24 minutes

🧾️ Download transcript

Summary

Is "buy now, pay later" a debt trap or the future of finance? Affirm CEO Max Levchin says the real problem is the credit card in your wallet. On this week’s episode of Bold Names, Levchin joins WSJ’s Tim Higgins to discuss how his early days as a co-founder of PayPal led him to his latest venture: using “buy now, pay later” loans to reinvent how people buy things. We talk about why he thinks financing is more transparent than credit, the personal reason he hates late fees and how AI is changing shopping. To watch the video version of this episode, visit our WSJ Podcasts YouTube channel or the video page of WSJ.com. Check Out Past Episodes: The Boldest Ideas of 2025 — And What’s in Store for 2026 Inside Visa’s Tech-Charged Future: From Crypto to AI This CEO Says Global Trade Is Broken. What Comes Next? Why Bilt’s CEO Wants You To Pay Your Mortgage With a Credit Card Let us know what you think of the show. Email us at BoldNames@wsj.com. Sign up for the WSJ's free Technology newsletter. Read Christopher Mims’s Keywords column. Read Tim Higgins’s column. Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

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0:00.0

As much as we all can laugh and mock the, oh gosh, they're financing burritos,

0:09.2

when you put your credit card down at your favorite burritoria, you are financing that burrito

0:15.0

too. You may be personally paying it off at the end of the month, but half the country is

0:19.9

paying interest to their credit card provider.

0:22.8

That burrito gets right on top of that pile and immediately starts accruing interest.

0:27.4

The sort of a, oh gosh, a new way to borrow money.

0:29.8

Let's stick with the old one because it's better is pretty disingenuous.

0:36.1

This week on bold'm bold names.

0:38.4

Serial entrepreneur Max Levchen.

0:41.0

You might know him as one of the co-founders of a company that became PayPal.

0:45.3

And for the past decade or so, he's been at the company a firm.

0:48.8

Max started the Buy Now Pay Later company to try to make credit more transparent and therefore less risky.

0:56.5

From the Wall Street Journal, I'm Tim Higgins.

0:59.1

And this is Bold Names, where you'll hear from the leaders of the bold name companies featured in the Wall Street Journal.

1:05.8

Today we ask, what will the future of credit look like?

1:13.3

Max, thank you for joining us in bold names.

1:15.2

You have been in the fintech space for most of your adult life.

1:18.5

You've been heading up a firm since its creation in 2012, really becoming one of the

1:23.8

darlings in the buy now, pay later space.

1:26.5

That buy now, pay later, it's not necessarily a new idea, right?

1:29.2

Installment payments were really made popular in the Great Depression

1:32.7

and kind of lost a favor as we saw the rise of the credit cards years later.

...

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