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How I Built This with Guy Raz

Advice Line with Randy Hetrick of TRX

How I Built This with Guy Raz

Guy Raz | Wondery

Business

4.831.1K Ratings

🗓️ 25 September 2025

⏱️ 56 minutes

🧾️ Download transcript

Summary

Randy Hetrick, former Navy SEAL and founder of the suspension training company TRX, joins Guy on the Advice Line to answer questions from three early-stage entrepreneurs. Plus, Randy updates Guy on his latest venture, a mobile gym called Outfit that brings the workout to you.

First, we hear from Paige in Toronto, who’s wondering how to best capitalize on a major new retail account for her caffeine-conscious energy drink company. Then Kerri in British Columbia asks how to select the right strategic investor for her Australian-style meat pie bakery chain. And Katharine in Ontario wonders whether it's best to expand or narrow the focus of her adaptive clothing brand.

Thank you to the founders of Benny, Peaked Pies and Adaptt Apparel for being a part of our show.

If you’d like to be featured on a future Advice Line episode, leave us a one-minute message that tells us about your business and a specific question you’d like answered. Send a voice memo to [email protected] or call 1-800-433-1298.

And be sure to listen to TRX’s founding story as told by Randy on the show in 2017.

This episode was produced by Katherine Sypher with music by Ramtin Arablouei. It was edited by Andrea Bruce. Our audio engineers were Robert Rodriguez and Kwesi Lee.

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcript

Click on a timestamp to play from that location

0:00.0

Wondery Plus subscribers can listen to how I built this early and ad-free right now.

0:05.7

Join Wondery Plus in the Wondery app or on Apple Podcasts.

0:10.1

As a founder, you're moving fast toward product market fit, your next round, or your first big enterprise deal.

0:18.2

But with AI accelerating how quickly startups build and ship, security

0:23.0

expectations are higher, earlier than ever. Getting security and compliance right can unlock

0:28.8

growth or, if you wait too long, stall it. With deep integrations and automated workflows

0:35.3

built for fast-moving teams, Vanta gets you audit-ready fast

0:40.2

and keeps you secure with continuous monitoring as your models, infrastructure, and customers

0:46.4

evolve. Fast-growing startups like Langchain, writer, and cursor trusted Vanta to build a scalable

0:53.4

foundation from the start.

0:55.4

I love that over 10,000 companies from startups to huge enterprises trust Vanta because

1:02.4

it makes me trust them.

1:04.5

Go to vanta.com slash H-I-B-T to save $1,000 today through the Vanta for Startups Program

1:12.5

and join over 10,000 ambitious companies already scaling with Vanta.

1:18.3

That's v-a-n-t-a-com slash H-I-B-T to save $1,000 for limited time.

1:27.5

You just realized your business needed to hire someone yesterday.

1:32.3

How can you find amazing candidates fast?

1:35.3

Easy. Just use Indeed.

1:37.6

Stop struggling to get your job posts seen on other job sites.

1:41.4

Indeed's sponsor jobs helps you stand out and hire fast. I was looking to

1:46.2

hire someone recently and the process was amazing because I actually used Indeed. There's no need

1:51.4

to wait any longer. Speed up your hiring right now with Indeed. And listeners of this show will get a

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