Advice Line with Monica Nassif of Mrs. Meyers

How I Built This with Guy Raz

Guy Raz | Wondery

Business

4.7 • 31.4K Ratings

🗓️ 22 January 2026

⏱️ 42 minutes

🔗️ Recording | iTunes | RSS

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Summary

Plus, how candor has been a more effective press strategy than talking points for (the literal) Mrs. Meyers.

First we meet Allison in California, seeking marketing ideas for her novel wig designs which aren’t done justice by photos alone. Next, Nick in Idaho wonders whether retail expansion or content development is best to grow his children’s toy and book franchise. And finally, Ben in Virginia considers options like acquiring a nearby company to grow his chandelier cleaning business.

Thank you to the founders of Encelia Hair, Randimals and Chandelier Cleaning VA, for being a part of our show.

If you’d like to be featured on a future Advice Line episode — where Guy and former show guests take questions from early-stage founders — leave us a one-minute message that tells us about your business and a specific question you’d like answered. Send a voice memo to hibt@id.wondery.com or call 1-800-433-1298.

And be sure to listen to the founding story of Mrs. Meyers Clean Day as told by Monica on the show in 2025.

This episode was produced by Kerry Thompson with music by Ramtin Arablouei. It was edited by Andrea Bruce and John Isabella. Our audio engineer was Cena Loffredo.

You can follow HIBT on X & Instagram and sign up for Guy's free newsletter at guyraz.com or on Substack.

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcript

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0:00.0	I heard this stat recently that really stuck with me. Most businesses only use 20% of their data.
0:08.4	That's like reading a book with most of the pages torn out. How can you get the full story? And where's the other 80% of that data?
0:17.1	It's trapped in emails, buried in call logs and chat transcripts where businesses can't use it.
0:23.6	That's where HubSpot comes in.
0:25.6	Their customer platform brings everything together so you can get the full story, because when you know more, you grow more.
0:33.6	Visit HubSpot.com to get started.
0:43.7	2026 is the year you launch your business and become the boss you're meant to be.
0:49.3	Do you have that idea you just can't shake? The difference between a dream and a reality is simply taking action. My recommendation? Make a move that puts your future in your hands, starting with Shopify.
0:58.0	Shopify provides everything you need to sell online or in person. Join millions of successful entrepreneurs
1:05.1	using customizable templates and built-in AI tools to launch your store fast.
1:11.5	With integrated marketing and a dashboard that scales with you, Shopify handles the technical details while you grow your brand.
1:19.8	In 2026, stop waiting and start selling with Shopify.
1:24.3	Sign up for your one pound per month trial and start selling today at Shopify.co.com.
1:30.5	UK slash built. Go to Shopify.com.uk.uk slash built. That's Shopify.com.com.uk
1:40.2	built. Here your first this new year with Shopify by your side.
1:53.1	Hello and welcome to the advice line on how I built this lab.
1:56.1	I'm Guy Raz.
1:56.9	This is the place where we help try to solve your business challenges.
2:00.7	Each week, I'm joined by a legendary founder, a former guest on this show, who will help me try to help you.
2:06.6	And if you're building something and you need advice, give us a call, and you just might be the next guest on the show.
2:11.9	Our number is 1-800-433-1298.
2:15.8	Leave us a one-minute message that tells us about your business and the issues or questions that you like help with. All right, let's get to it.
	...

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