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How I Built This with Guy Raz

Advice Line with David Neeleman of JetBlue

How I Built This with Guy Raz

Guy Raz | Wondery

Business

4.731.4K Ratings

🗓️ 30 April 2026

⏱️ 44 minutes

🧾️ Download transcript

Summary

Today’s callers: Barbara in Massachusetts wonders how her nutrition education theater company might live on past her own involvement. Then Jeff in Illinois looks to carry the momentum from his Ninja Warrior-inspired gyms to form a professional league around the sport. And Vince in Virginia weighs the risks from introducing new SKUs for his men’s organic underwear brand.

Plus, David breaks down the resource management necessary to keep an airline aloft as rising fuel prices grip the industry.

Thank you to the founders of FoodPlay Productions, Ultimate Ninjas, and Gotchies for being a part of our show.


If you’d like to be featured on a future Advice Line episode, leave us a one-minute message that tells us about your business and a specific question you’d like answered. Send a voice memo to hibt@id.wondery.com or call 1-800-433-1298.

And be sure to listen to JetBlue’s founding story as told by David in 2019.


This episode was produced by Sam Paulson with music by Ramtin Arablouei. It was edited by Casey Herman. Our audio engineer was Kwesi Lee.

You can follow HIBT on X & Instagram and sign up for Guy’s free newsletter at guyraz.com or on Substack.

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcript

Click on a timestamp to play from that location

0:00.0

Hello and welcome to the advice line on how I built this lab.

0:11.8

I'm Guy Raz.

0:12.6

This is the place where we help try to solve your business challenges.

0:16.4

Each week, I'm joined by a legendary founder, a former guest on this show, who will help me try to

0:21.7

help you. And if you're building something and you need advice, give us a call and you just

0:25.9

might be the next guest on the show. Our number is 1-800-433-1298. Leave us a one-minute message

0:32.9

that tells us about your business and the issues or questions that you like help with. All right,

0:37.4

let's get to it.

0:39.0

Joining me this week is David Nealiman, founder of JetBlue, which he founded in 1998.

0:44.6

David is also the founder of Azul, which is now one of the largest airlines in South America.

0:48.7

And he's also the founder and CEO of another airline in the U.S.

0:52.8

It's called Breeze Airways, which began

0:54.9

operating in 2021. David, it's great to have you back on the show. Always great to talk to you,

1:00.2

Guy. So you've been on the show, I think, three times in the past. You were first on back in

1:06.5

2019 when, of course, you shared the story of how you started your first airline, which was Morris Air, which was acquired by Southwest. And then you got up, you ended up getting fired by Southwest. But then you launched JetBlue and turned it into this incredible business. And then you got fired from that. And then you started another airline in South America and another one called Breeze. It's just an incredible

1:29.5

story. We will put a link to it in the show notes if you guys have not heard that episode. It's

1:33.5

really, really, really good. It's just an amazing story. So thank you for coming back onto the show,

1:38.8

David. Before we get to today's callers, I want to ask you a couple questions about what's been going on in your life since you were last on.

1:46.0

So you started Breeze, and I think we talked a little bit about that when you were last on.

1:51.3

It's been now going since 2021, and you're flying.

1:55.5

I think only Airbus A-220s, is that right?

1:59.6

That's correct.

...

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