How is healthcare changing in Europe?

How can we rethink partnerships between the public and the private sector?

How can patients be truly at the centre of EU healthcare policymaking?

These are some of the questions that Break the Bubble explores

with the help of patients, policymakers, industry representatives and healthcare professionals.

Above all, Break the Bubble is a place for experts to share visions, passions and solutions

to the most pressing EU healthcare policy debates.

Welcome to Break the Bubble, an incisive health podcast, available on Spotify and on your favorite listening platform.

How can the EU keep the pace of rapid technological change and evolving healthcare challenges?

In this episode of the Break the Bubble podcast, we are joined by Pernil Baiz, former Danish member

of the European Parliament and rapporteur for the Directive on the Union Code relating to medicinal products for human use.

Together with our Senior Council, Hans Martens, she explores the journey of the general pharmaceutical legislation and its future implications.

What does it mean to work on such a watershed file? As the new mandate of the European Parliament begins what is in store for health

policy is the EU equipped to secure innovation boost investment in R&D and be a strong independent

player this is break the bubble hello all and warm welcome to today's podcast we'll talk about

some of the important developments we've seen in the EU health policy during the first semester this year,

and in particular the Farmer Directive.

And we are so lucky to have the successful chief negotiator of this important directive with us today.

So a warm welcome to Penilla Weiss, former MEP from Denmark and member of the EPP Group.

Penilla was a very successful chief negotiator, but she did not run for re-election, which is regrettable,

considering all the energy that she has demonstrated during her membership of the European Parliament.

But we will look at the directive where it stands and what the future is likely to bring for the directive and how it will fit to Europe's needs,

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