Adam Robinson Shares Profit and Loss, $22m Revenue, Strategy behind Linkedin and Lawsuit

SaaS Interviews with CEOs, Startups, Founders

Nathan Latka

Ceo, Entrepreneurs, Founders, Software, Business, Entrepreneurship, Saas, Startups

4.6 • 683 Ratings

🗓️ 17 October 2024

⏱️ 20 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

Retention.com hit $22m of revenue in 2024 on the back of Adam Robinson and team bootstrapping. Wanting to get into B2B, they laucnhed an IP lookup tool called RB2B which competes with Clearbit and 6Sense. How has he used Linkedin to grow? What's driving his 8% free to paid conversion rate? Can he fix churn before its too late?

Transcript

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0:00.0	You are listening to conversations with Nathan Latka, where I sit down and interview the top SaaS founders, like Eric Wan from Zoom.
0:13.5	If you'd like to subscribe, go to getlatka.com. We've published thousands of these interviews, and if you want to sort through them quickly by
0:21.7	revenue or churn, cack, valuation, or other metrics, the easiest way to do that is to go to
0:27.3	gitlatka.com and use our filtering tool. It's like a big Excel sheet for all of these podcast
0:32.2	interviews. Check it out right now at GitLatka.com.
0:40.3	You could potentially call him the king of LinkedIn. We're going to get into how he bootstrapped his company to $22 million of revenue at Retention.com.
0:45.3	And then most recently launched a new product for B2B called RB2B, which he's grown from nothing.
0:49.3	No MRR in the beginning of this year.
0:51.3	So he's now adding, not growed to, but he's
0:54.8	adding 60,000 new MRR per month on average for the past three months.
0:59.1	Please tell me, welcome to the stage, Adam Robinson.
1:02.7	Thanks for being here, man.
1:07.4	Are you pumped?
1:08.4	I'm very pumped.
1:09.4	Did I screw up the intro at all?
1:10.4	Those are the right metrics, right? Perfect.
1:11.6	All right, make yourself comfortable.
1:12.6	Let's jump in.
1:13.6	So, you weren't always a B2B guy, right?
1:16.6	Retention.com launched in what year?
1:19.6	Retention.com, so it was called Get Emails.
1:25.6	November of 2019 was when we launched it.
	...

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