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Barbell Shrugged

Aaron Hinde: Cofounder of Fitaid - Real Chalk #110

Barbell Shrugged

Doug Larson

Business, Training, Fitness, Health & Fitness, Paleo, Weightlifting, Nutrition, Crossfit

4.72.8K Ratings

🗓️ 14 January 2020

⏱️ 50 minutes

🧾️ Download transcript

Summary

In this episode we get a little background on how the company was started and some of the companies future goals going forward. We also get to dive into a little bit of the mindset that Aaron takes into each day to build such a successful company.

There should be a good amount of nuggets in here to get you fired up for the week. Enjoy!



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Shrugged Collective is a network of fitness, health and performance shows that help people achieve their physical and mental health goals. Usually in the gym, but outside as well. In 2012 they posted their first Barbell Shrugged podcast and have been putting out weekly free videos and podcasts ever since.

Along the way we've created successful online coaching programs including The Shrugged Strength Challenge, The Muscle Gain Challenge, FLIGHT, Barbell Shredded, and Barbell Bikini.

We're also dedicated to helping affiliate gym owners grow their businesses and better serve their members by providing owners tools and resources like the Barbell Business Podcast.

Find Shrugged Collective and their flagship show Barbell Shrugged here:

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Transcript

Click on a timestamp to play from that location

0:00.0

Ladies and gentlemen, it's Tuesday and it's time for another episode of Real Chalk.

0:03.9

This week we're sitting down with Mr. Aaron Hein, co-creator and president of Fit Aid.

0:08.8

The reason I wanted to have him on the show and I know he's been on the network with other

0:12.1

people is I really wanted to just hit his story just a little bit, give you guys a little

0:16.9

bit of motivation, a little bit of drive for the week, but I also wanted to ask him about

0:21.1

his goals going forward and some of the things that he sees for Fit Aid in the future.

0:25.2

Because when you have people like this who have these companies that are worth tens of

0:28.0

millions of dollars, it's always nice to kind of see what her head's at and kind of hear

0:32.3

how they're thinking and see the way that they see the world.

0:34.9

Because it's very interesting, right?

0:36.0

Like they obviously are on a different level than other people.

0:38.7

So I like to find out all the things about this person and I really feel like this episode

0:43.2

comes full circle onto the way he's thinking about things, where Fit Aid's headed and all

0:48.4

those types of things.

0:50.3

So I really, really love this episode for getting you guys jacked and jazzed for the week.

0:57.1

Now before we get into this episode, I want you guys to know that I did come out with

1:00.2

that new book that I've been trying to come out with for ever.

1:02.5

It was called Super Set 100 and it is a series of German volume training supersets.

1:08.7

So 10 sets of 10 and you're going to have two main movements that you're going to be doing

1:15.6

your supersets with and then there's going to be an eccentric protocol.

1:20.1

So how long are you going to be taking that weight down for?

1:22.6

And then every 10 days, the eccentric time changes, the rest break changes between the

...

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