This is the Gary V. Audio Experience.

You know, I mean, I'm gonna throw you a little bit of a curveball.

That's first of all, that's 100% right.

I made enough dollars a long time ago and I don't mean some of the cool stuff.

I mean, when I made $100,000, a year, I literally thought I made it.

You know, in the micro, with all my crazy jets ambition, I can tell you right now,

and I mean this because I want you to hear from me.

My wants around this area are far more about my legacy and how I go to sleep at night

than the financial impacts.

For me, I'm so much more driven by legacy.

Legacy is greater than currency.

Let's get into that statement a little bit more.

One of my favorite kind of, I'm not even sure if anybody's ever said it before I'm sure something has,

but I'm all about it.

What do I mean when I say legacy is greater than currency?

You know, I always go from self inside to myself when I communicate and talk to people,

and that's why I think I'm able to articulate it because it's my DNA, right?

And so, everything I've ever done, when I first got into the liquor store industry with my dad,

all I ever wanted to do was be the biggest wine shop in the world.

That was the number one agenda.

And so, what I talk about, every business decision that I ever made,

every one of them was always based on my long-term legacy as being the biggest wine retailer in the world.

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