A Rant: How To Tell A Story On Social Media

The GaryVee Audio Experience

Gary Vaynerchuk

Business, Marketing, Entrepreneurship

4.8 • 18.1K Ratings

🗓️ 8 October 2017

⏱️ 6 minutes

🔗️ Recording | iTunes | RSS

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Summary

So psyched to be able to share these quick chats around my thoughts on business that I have, chatting with my team writer Colin Campbell. Here I expand on my thoughts behind storytelling on social media - why it's key to be genuine and what good storytelling and engagement leads to, touching on where the best places to spend ad money on, focusing on ROI. Hope this one brings some massive value to you <3

Transcript

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0:00.0	This is the Gary V. Audio Experience.
0:04.0	Because we're gonna be legends!
0:07.0	So, okay.
0:09.0	Number one, throwing a hole.
0:11.0	What is your definition of a great story?
0:14.0	To me, a great story invokes a reaction.
0:17.0	The end.
0:19.0	You know, in a world where there's a lot of stories,
0:21.0	it's kind of like the story, you know, it's kind of like surprise and like, it's like the flowers today.
0:25.0	Babin is where he cut in a view of going through the main floor with lots of flowers.
0:29.0	And Pure Wow too, down there.
0:31.0	I would pure I didn't give flowers today.
0:32.0	No.
0:33.0	That probably super sad.
0:35.0	Anyway, so it's like the flowers.
0:38.0	They were unexpected today.
0:40.0	But if today was Valentine's Day, they'd be a little bit more expected.
0:43.0	So you're hacking the norm.
0:45.0	That's what a great story does.
0:47.0	We hear fucking million stories.
0:49.0	A great story's one that actually makes you react.
0:51.0	Yes, Tyler, sick babin, a shmit.
	...

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