Hey guys, it's Gary Vay, Nerd Chuck, and this is the GaryVee audio experience.

Thank you guys for having me. I'm super excited to be here, actually.

You know, let me give you some context of where I come from because I'm going to assume a lot of you don't know.

And I'll just be a little bit about a couple of point of views I have that might be interesting given the audience.

And then I'd love to go into Q&A because I think that's where the most interesting stuff happens.

So I was born in the former Soviet Union. I came to the US when I was three. We grew up super poor.

I lived in a studio apartment in Queens with eight family members. It was a really tough upbringing.

My dad got a job as a stockboy in a liquor store making two bucks an hour.

And I kind of grew up with that American dream merchant kind of world.

We were very immigrants saved every dollar and eventually five or six years into the US.

My dad bought a small liquor store in New Jersey.

I moved to Jersey when I was six. I was very entrepreneurial, lemonade stand, baseball cards, washing cars,

raking leaves, shoveling snow, anything to kind of make a buck.

When I was in the US when I was 12 or 13 baseball cards were a very big deal.

Everybody collected them. And I was making one to two thousand dollars a weekend selling baseball cards as a 12 or 13 year old.

So probably the richest I'll ever be. And that was great.

But then I turned 14 and I was first generation oldest son from the old country which meant I got dragged into my dad's liquor store.

I got paid two bucks an hour to bag ice for 15 hours a day.

So it was kind of hardcore. I always tell a lot of my friends that I grew up much more like their grandparents than they did because we were so first generation.

When I was 17 I realized that people collected wine.

And that was a big deal for me because I didn't want to go into my family business though I wanted to because I thought I could do it much better than my dad.

But I wasn't passionate about selling beer or liquor. But this wine thing was super interesting to me and by the time I was 18,

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