A Good Culture Affects Your Marketing. Here's How You Build A Great One | Ep. #1281

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Business, Marketing, Careers

4.6 • 1.4K Ratings

🗓️ 2 February 2020

⏱️ 8 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

In episode #1281, we talk about how a good company culture affects your marketing and how you can go about building it. It is no coincidence that so many of the most successful leaders in the world of entrepreneurship put the utmost emphasis on culture. Join is to hear about the benchmarks of great culture and what you should focus on! TIME-STAMPED SHOW NOTES: [00:25] Today’s topic: How a Good Culture Affects Your Marketing. [00:39] The common denominator in big, very successful companies. [01:49] The importance of people in building culture and companies. [02:30] Transparency, similar values, culture-fit and priorities. [04:00] Culture is about what you do, not what you have. [04:57] Why the best leaders in the world obsess over company culture. [05:23] Growth-oriented people will serve you bette than money-oriented people. [06:24] That is it for today! [06:26] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information. Links Mentioned in Today’s Episode: Glassdoor Richard Branson Virgin Disney Zappos Delivering Happiness Ben Horowitz Andreessen Horowitz What You Do is Who You Are Mindvalley Leave Some Feedback: What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review. Connect with Us: Neilpatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Transcript

Click on a timestamp to play from that location

0:00.0	Welcome to Marketing School, the only podcast that provides daily top-level marketing tips and strategies from entrepreneurs that practice what they preach and live what they teach.
0:11.5	Let's start leveling up your marketing knowledge with your
0:14.3	instructors Neil Patel and Eric Sue.
0:19.2	All right guys before we start we got a special message from our sponsor.
0:24.0	If you want to rank higher on Google,
0:25.9	you got to look at your paid speed time.
0:28.5	The faster your website loads, the better off you are.
0:31.3	With Google's core vital update,
0:33.0	that makes it super, super important
0:34.8	to optimize your site for low time.
0:37.6	And one easy way to do it is use the host
0:40.0	that Eric and I use, Dreamhost.
0:42.0	So just go to Dream Host or Google it.
0:44.8	Find it, check it out, and it's a great way
0:47.0	to improve your low time.
0:50.4	Welcome to another episode of Marketing School. I'm Eric Sue. And I'm Neil Patel.
0:56.0	And today we are going to talk about how a good culture affects your marketing.
1:00.0	And here's how you can build a great one.
1:03.0	Neil, do you want to kick it off or do you want me to kick it off?
1:05.0	Go for it. I know you're big on culture building as well.
1:08.0	I think we both are right. I think, you know, when I look at both companies, when I look at
1:11.2	Neel Patel Digital, and when I look at Single Grain, when you look at theill Patel Digital and when I look at
	...

Please login to see the full transcript.

Previous episode | Next episode

Disclaimer: The podcast and artwork embedded on this page are from Eric Siu and Neil Patel, and are the property of its owner and not affiliated with or endorsed by Tapesearch.

Generated transcripts are the property of Eric Siu and Neil Patel and are distributed freely under the Fair Use doctrine. Transcripts generated by Tapesearch are not guaranteed to be accurate.