A creator-led internet, built on blockchain | Adam Mosseri

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4.1 • 11.9K Ratings

🗓️ 17 May 2022

⏱️ 15 minutes

🔗️ Recording | iTunes | RSS

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Summary

As digital assets like cryptocurrency and NFTs become more mainstream, design thinker and head of Instagram Adam Mosseri believes that creators are uniquely positioned to benefit. These blockchain-enabled technologies could remove the need for a "middleman" in the form of large social media platforms, allowing creators to more freely distribute their work and connect with their audiences. He explains how this new age of the internet will give way to "the greatest transfer of power from institutions to individuals in all time."

Transcript

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0:00.0	I'm Elise Hugh, you're listening to Ted Talks Daily, and perhaps you've heard of it.
0:09.0	Instagram?
0:10.2	More than 1 billion people use it, and Adam Misari is Instagram's leader.
0:15.0	In his talk from Ted 2022, the design thinker shares his vision for the future of the
0:19.3	internet, which he says will ideally push power away from platforms and into the hands
0:25.0	of individuals.
0:29.5	For Ted Talks Daily, comes from Airbnb.
0:33.3	When you're staying at an Airbnb, you might be like me, wondering, could my place be
0:37.8	an Airbnb and if it could, what could it earn?
0:41.6	I think about this all the time.
0:43.4	Sub, whose extra room in London was storing furniture until his mom had the idea to start
0:48.2	Airbnbing it, now that extra room helps pay the mortgage.
0:53.7	And know what your place could be earning at Airbnb.co.uk slash host.
1:02.3	Power is shifting.
1:05.9	History has taught us that technology will take power from the establishment and give
1:11.4	it to individuals, give it to people.
1:14.4	This has been true since before the advent of the printing press long before, but the
1:19.1	path is not a straight line, there are always bumps and detours along the way, and the internet
1:24.6	is no exception.
1:27.1	The original promise of the internet was to push power down into the hands of people,
1:32.8	into all of us, and it has.
1:35.7	It has weakened yesterday's gatekeepers, music labels, news publications, TV networks,
	...

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