4.6 • 1.2K Ratings
🗓️ 15 December 2025
⏱️ 8 minutes
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Gary Marcus, professor emeritus at NYU, explains the differences between large language models and "world models" — and why he thinks the latter are key to achieving artificial general intelligence.
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| 0:00.0 | What we talk about when we talk about world models. |
| 0:05.0 | From American Public Media, this is Marketplace Tech. |
| 0:08.0 | I'm Megan McCarty Carino. |
| 0:10.0 | For a while now, large language models have been the hot thing in AI, but while they do some |
| 0:25.0 | remarkable things by predicting words in a sequence, they don't have a true internal understanding |
| 0:31.2 | of how the world works, the way humans learn grammar or the laws of physics. World models attempt to bridge that gap. AI pioneer |
| 0:40.6 | Fei-Fei Lee at Stanford has been working on them. So has Jan Lacoon, the former head of |
| 0:45.7 | meta's AI research. Google is also developing world models for robotics, but they're all pursuing |
| 0:52.0 | them in slightly different ways. To help explain, we asked |
| 0:55.6 | Gary Marcus, a cognitive scientist and author of the book Taming Silicon Valley. He argues we need |
| 1:02.0 | AI systems where the rules of the world are partially programmed into the algorithms by humans. |
| 1:08.6 | Inside a system could be inside of a human brain or inside of a machine, there's some |
| 1:14.2 | representation of the things outside, of the other people there, the objects there, |
| 1:20.1 | how things work in the world. |
| 1:22.1 | I'm talking to you, and I have a model of how you think, kind of psychology of you. I'm listening to you, trying to |
| 1:29.8 | understand your reaction. If we did this with cameras on, I would be looking at your expressions. |
| 1:35.3 | So I'm trying to understand what's around me, what the possibilities are. And I'm representing |
| 1:41.0 | things in terms of places and entities, sets of things, and so forth. |
| 1:46.6 | And how is that different than the kind of AI that's popular now, these probabilistic systems |
| 1:52.9 | like large language models chatbots? |
| 1:55.6 | So a simple world model would be the stuff in Wikipedia that says where people are born, what their birthdays are, and so forth. |
| 2:04.0 | And even that is something that a large language model can't reliably do. |
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