933: Designing for Dollars: 7 Design Tips That Could Double Your Airbnb Revenue w/Erica Dike

BiggerPockets Real Estate Podcast

BiggerPockets

Education, Investing, Business

4.8 • 16.6K Ratings

🗓️ 10 April 2024

⏱️ 43 minutes

🔗️ Recording | iTunes | RSS

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Summary

If you follow these Airbnb design tips, you could double your nightly rates almost instantly. Don’t believe us? Erica Dike, a short-term rental design expert, has done it before and is sharing her “designing for dollars” formula ANYONE can use to boost nightly rates, double revenue, or increase their bookings. Erica, like many of us, has seen the standard Airbnb designs. You know what we’re talking about—the sterile walls and lack of color, or the obscurely small dining room table for a cabin that’s supposed to sleep ten. Erica’s designs go far beyond what most guests expect, and that’s why she’s been so successful. Erica gives us the three steps to her “designing for dollars” formula, plus seven tips that ANY Airbnb, medium-term, or long-term rental investor can use to attract their target guest/renter and start making more money than ever before. Plus, if you’re a host with a lackluster short-term rental and are looking for some quick design ideas to spruce up your space, Erica shows you step-by-step how to refresh your rental for MORE revenue! No matter what space you’re in—vacation rentals, travel nurse housing, student rentals, or fix-and-flips—these design tips will blow your potential renters and buyers away, leaving you with more money than the house next door. Ready for Erica to “crack the code” on Airbnb design? Let’s get into it! In This Episode We Cover: How Erica doubled a client’s Airbnb revenue with smart design strategies The “designing for dollars” formula that’ll get you more bookings on Airbnb How to define your “target market” and attract the exact guests you want The seven steps you can use NOW to get higher rents on your short-term rental Why long-term rental landlords MUST pay attention to design to attract the best tenants The first thing to do if you think your Airbnb needs a redesign or refresh And So Much More! Links from the Show Find an Agent Find a Lender BiggerPockets Youtube Channel BiggerPockets Forums BiggerPockets Pro Membership BiggerPockets Bookstore BiggerPockets Bootcamps BiggerPockets Podcast BiggerPockets Merch Join BiggerPockets for FREE Learn About Real Estate, The Housing Market, and Money Management with The BiggerPockets Podcasts Get More Deals Done with The BiggerPockets Investing Tools Find a BiggerPockets Real Estate Meetup in Your Area Expand Your Investing Knowledge With the BiggerPockets Books Be a Guest on the BiggerPockets Podcast BiggerPockets' Instagram Hear Dave and Henry On the “On the Market” Podcast Dave's BiggerPockets Profile Dave's Instagram Henry's BiggerPockets Profile Henry's Instagram Investing in Short-Term Rental Properties: A Beginner’s Guide & How to Get Started How to Get More Airbnb Bookings This Spring and Summer Break Connect with Erica: Erica's Facebook Erica's Instagram Erica's X/Twitter Website Check out more resources from this show on BiggerPockets.com and https://www.biggerpockets.com/blog/real-estate-933 Interested in learning more about today’s sponsors or becoming a BiggerPockets partner yourself? Email advertise@biggerpockets.com. Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

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0:00.0	And you probably probably know that I'm no a short-term rental expert, but I dabble a little bit and in my dabbling I've found that
0:08.8	Furnishing a short-term rental is the most confusing and perhaps frustrating part.
0:14.0	Like you're spending money, you're making so many different decisions,
0:18.0	and you have no idea if any of it actually works.
0:20.6	I have the exact same experience, and it's a little different for me because I actually enjoy design.
0:27.0	My wife would tell you that I should not enjoy design, but I do enjoy design, but I also like saving money.
0:34.3	But our guest today has actually cracked the code
0:36.7	on how exactly to design your short-term rental space
0:40.5	to really make you more money.
0:41.8	And I think we can all agree that sounds pretty good.
0:44.9	Welcome everyone to the Bigger Pocket's Real Estate Podcast. I'm Dave Meyer joined today by
0:49.7	Henry Washington. And today we're talking to Erica D.K, who uses a very strategic design and
0:55.2	framework to help investors get their rentals as profitable as possible.
0:59.9	Erica used to be a business analyst just like Dave and I and worked with NASA and now she uses that analytical approach to make very smart decisions about how to design short-term rentals.
1:11.0	And today we get to learn from Erica's amazing process and analytical brain as she
1:16.8	shares the three biggest ways investors can make more money on their short-term
1:21.2	rentals with something as relatively simple as design.
1:25.0	So with that, let's get to Erica.
1:27.0	Erica, welcome to the show.
1:28.0	We're super excited to have you here.
1:30.0	Thank you so much for having me.
1:32.0	Yeah, this is going to be great.
	...

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