929: Power Talk Friday: Christina Frei: Learn How to Market From Your Specific Strengths

A Well-Designed Business® | Interior Design Business Podcast

LuAnn Nigara

Business, Design, Arts

4.8 • 786 Ratings

🗓️ 10 November 2023

⏱️ 64 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

Today With Christina Frei: Today on A Well-Designed Business I am joined by Christina Frei, owner of Innate Marketing Genius, a boutique marketing practice where she helps solo business owners own their voice, market to their strengths, and get the right clients consistently. Christina takes a holistic approach to marketing, and helps us discover how to market from our strengths by identifying our marketing archetype. In this conversation, we dig into what it means to be a Nurturer, Adventure Guide, Door Opener, Steady Presence, and Celebrator, and how this can help you show up better in your business. LuAnn Nigara & Christina Frei's Ah-Ha Moments “What I noticed is that when people operate from that deep ‘why’—that fulfilling, helping other humans kind of thing, then it's magnetic.” – Christina Frei “So much starts with being self-aware… If you have self-awareness, you can show up in your blog posts, in your marketing, in your consultations, and in your design” – LuAnn Nigara More About Christina Frei Christina runs a boutique marketing practice called Innate Marketing Genius, where she helps solo business owners own their voice, market to their strengths, and get the right clients consistently. Her holistic marketing approach grew out of a lonely, chaotic time, when she moved to Boston all on her own—and discovered her own way to really connect with people. Personally, she's on a mission to live more sustainably; she is obsessed with thrift shopping and is a new convert to plant-based eating. In between, she chases her dog around with a stuffed animal snake, meditates on a pink couch, cold plunges like Wim Hof all year long, and obsesses over the perfect cup of green tea, all in a seaside town just north of Boston. Connect with Christina Frei Website Facebook LinkedIn Book Free Assessment What’s new with LuAnn Nigara LuAnn Live 2023 Watch the Docuseries! luannuniversity.com http://www.luannnigara.com/cob A Big Thank You to Our Keynote Sponsors: Nancy Ganzekaufer Traci Connell Duke Renders Get The Goodies! For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. To Get on LuAnn’s Email List, text the word designbiz to 444999! Purchase LuAnn’s Books Here: Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action Audiobook: The Making of A Well – Designed Business: Turn Inspiration into Action Book 2: A Well-Designed Business – The Power Talk Friday Experts Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2 Connect with LuAnn Nigara LuAnn’s Website LuAnn’s Blog Power Talk Friday Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast Other Shows Mentioned: AWDB #363: Power Talk Friday: Eileen Hahn: Building An Exceptional Interior Design Team AWDB #466: Power Talk Friday: Nicole Heymer: You’ve Defined Your Brand…Now What? AWDB #892 Sharon L. Sherman: Decoding Personality Types for Successful Client Outcomes TIE #180: Jude Charles: Breaking the Silence: Overcoming Burnout and Embracing Wellness TIE #183: Claire Jefford: Content is Queen: Leverage Video Content That is True To You

Transcript

Click on a timestamp to play from that location

0:00.0	This episode is sponsored by Revelwoods. Revelwoods is your source for premium hardwood and resilient
0:06.7	flooring. Using the Revelwoods selector tool, you will be able to find curated suggestions for
0:11.8	each specific project based on criteria such as style, color, zip code, and usage. Because the species
0:19.3	of wood that performs in a laundry room in Key West is not
0:22.7	going to be the same as the wood that will perform in a living room in Chicago. And how do you know that?
0:28.2	Well, Revelewoods helps you. Know before you specify. And when you sign up for a free professional
0:33.9	membership, you'll get access to exclusive discounts and referral benefits.
0:38.5	Visit revelwoods.com to get started.
0:53.0	Welcome to a well-designed business.
0:55.0	My name is Luann Nigara, and I'm so glad you found this podcast.
0:59.0	Together with my husband Vince and our partner Bill, we have grown our company Window Works from the ground up,
1:05.0	so I know and I understand the challenges you face in running your interior design business. I also know that your talent
1:13.0	alone isn't enough to ensure your success. So on this podcast, we talk about strategies and
1:19.8	practical steps to help you grow your business. But make no mistake about it, we have our share
1:25.0	of fun here too, mixed in with those aha moments that I love
1:28.8	so much. This isn't fluff. Nobody has time for that. Whether you are a new interior designer
1:34.6	or a season designer, I am here to help you create and to manage the kind of interior design
1:40.4	firm that you dream of. It's straight talk and it's action. Are you ready? Let's get started.
1:49.0	Hi, welcome to a well-designed business. It's Power Talk Friday. Today, Christina Frey is with me.
1:54.5	Christina runs the innate marketing genius, a boutique marketing practice where she helps solo business
2:00.8	owners own their voice,
2:02.8	market to their strengths, and get the right clients consistently.
	...

Please login to see the full transcript.

Previous episode | Next episode

Disclaimer: The podcast and artwork embedded on this page are from LuAnn Nigara, and are the property of its owner and not affiliated with or endorsed by Tapesearch.

Generated transcripts are the property of LuAnn Nigara and are distributed freely under the Fair Use doctrine. Transcripts generated by Tapesearch are not guaranteed to be accurate.