The year 2020 was something no one could have ever predicted and now a ‘new normal’ has been created, Rob shares his predictions for how 2021 will go. Rob discusses how businesses that create a connection amongst their customers are likely to thrive this year, how there will be a resurgence of live events and why the best way to prosper in 2021 is to solve your customers’ new problems, fast.   KEY TAKEAWAYS Creating something meaningful leads to hope, truth and connection. By creating a connection you have created a great business model. What we have lost in Lockdowns is a tactile connection with other human beings. Any business that creates a connection and focuses on creating a community is likely to do well.   There will be a resurgence of live events this year. Lockdowns have created frustration amongst the masses which has increased the desire for people to get out of their homes and do more. Once the doors are re-opened there will be a mass of people wanting to attend live events.   The pandemic has created mass fear, you must inoculate yourself from this. If you allow other people's fear to impact and infiltrate you, you will freeze. The fear should spur you on to find solutions and create viable products and services that leverage these new pains and problems. When you solve them and turn those pains into solutions, you win as an entrepreneur.   You have got an opportunity to scale dramatically on social media in 2021. More people are using social media meaning more engagement and opportunity. As you scale you naturally lose the personal touch, it is vital to try and keep your social media as personal as you can.   Your customers have new problems, you need to find them, and you need to solve them fast. The faster you solve your customers’ new problems, the more you profit in 2021. The longer you take to solve these problems, the more you will struggle.   BEST MOMENTS “Not just because of the convenience element but because humans could connect.” “There could be a mini-boom in live events.” “A black hole seems to pull everything in it, a star seems to shine everything out.” “You change the world, one person, at a time.”   [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com