897: The Dos and Don’ts of Real Estate Branding with Tracy McLaughlin
Real Estate Rockstars Podcast
Aaron Amuchastegui
4.6 • 864 Ratings
🗓️ 6 April 2020
⏱️ 35 minutes
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| 0:00.0 | Get the brand established for who you are and what people, you know, what kind of expert |
| 0:08.0 | you are and why people would call you. But don't let go of that. Keep pummeling it through postcards. |
| 0:14.8 | Social media videos own the brand and don't let go of it and don't give up on it |
| 0:20.0 | just if you're not getting an immediate return on that those efforts. |
| 0:23.0 | So the big question is this, how do most agents who don't have access to the secrets that most successful |
| 0:36.4 | agents hoard to themselves grow and prosper in today's competitive real estate environment? |
| 0:44.0 | That's the question. |
| 0:46.0 | And this podcast will give you the answers. |
| 0:49.0 | I'm Pat Heibin and welcome to real estate rock stars. |
| 0:52.8 | Rockstar. |
| 0:53.0 | Rockstar Nation, this is Aaron and Moochastagi. Today I get to interview Tracy McLaughlin. |
| 1:07.0 | Tracy, how's it going? Where are you at today? |
| 1:09.5 | It's great. |
| 1:10.5 | I'm out here on the water in Belvedere, California, which is just over the Golden Gate Bridge. |
| 1:16.0 | I'm really lucky if I have to be kind of self-quarantining. |
| 1:20.0 | This is a great place to do it. So on the water in a town called Belvedere. |
| 1:25.3 | That is super, super awesome. So Tracy, you've run like a big team out there in the Bay area, right? |
| 1:31.1 | The, when it comes to, when I was looking at some of your |
| 1:33.5 | bio and everything else you've got a lot of sales going on you've got a book coming |
| 1:37.0 | out what are what were your sales in the last year you did out there? |
| 1:40.1 | Last year we did 178 million. |
| 1:43.3 | I'm super proud of that because it broke my own record. |
... |
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