895: “Instagram Isn’t Dead… It’s The BEST Place for Small Business Owners To Be” with Brock Johnson

The Goal Digger Podcast

Jenna Kutcher | Entrepreneurship, Business Strategy & Marketing

Business, Marketing

4.8 • 12.3K Ratings

🗓️ 14 July 2025

⏱️ 58 minutes

🔗️ Recording | iTunes | RSS

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Summary

Is Instagram DEAD? Far from it… but if you’re using it like it’s 2021, your strategy might be! Brock Johnson is an Instagram growth coach, viral content creator, and trusted consultant to Meta. Since launching his coaching business in 2018, Brock has helped thousands of entrepreneurs and creators grow their platforms authentically. In the past few years, his following has exploded to over a million across social media. And now, with over 40,000 members inside his Instagram coaching membership, he’s one of the most trusted voices in the space. He’s also a keynote speaker and advisor to the very people behind the app… meaning when Brock talks Instagram strategy, it’s not just theory, it’s straight from the source! If you’re feeling stuck, shadow-banned, or like your content just isn’t converting, this episode is your wake-up call. We’re digging into exactly what’s working right now on Instagram, the big myths to ditch in 2025, and Brock’s most powerful, simple tips for growth, even if you have a small following. Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/ Goal Digger Instagram: https://www.instagram.com/goaldiggerpodcast/ Goal Digger Show Notes: https://www.jennakutcherblog.com/instagram-growth-strategies-2025-brock-johnson Thanks to our Goal Digger Sponsors: Sign up for your $1/month Shopify trial period at ⁠⁠http://shopify.com/goaldigger⁠⁠. Find a co-host today at ⁠⁠http://airbnb.com/host⁠⁠. Start your risk-free Greenlight trial today at ⁠⁠http://greenlight.com/goaldigger⁠⁠! Follow This Is Small Business on Apple Podcasts, Spotify, or wherever you listen to your podcasts. Transform your living space today with Cozey. Visit ⁠https://www.cozey.com⁠: the home of possibilities, made easy.

Transcript

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0:00.0	Stories are 22 times more memorable than facts on average.
0:07.0	So if I can tell a story to illustrate my point, you're going to remember that point way more.
0:12.7	You're going to actually soak up the value that I'm posting way more than if I had just told you a fact.
0:18.3	I'm Jenna Goetcher, your host of the Gold Digger podcast. I escaped the
0:22.7	corporate world at the age of 23 with nothing more than a $300 camera from Craigslist and a dream.
0:28.8	Now I'm running a seven-figure online business that feels even better than it looks, all from my
0:34.1	house in small town, Minnesota with my family. Here, we value time as our currency.
0:39.8	We mix the woo and the work,
0:41.9	and we are in the pursuit of building businesses
0:44.1	that give us the freedom to live lives that we love.
0:47.2	I've always loved turning big goals into reality,
0:49.8	and I'm here to help you do the same.
0:52.4	This isn't just a peek behind the curtain.
0:54.8	Come along with me and my guests as we tear the whole curtain down.
0:58.4	Every week we tackle practical, no-fluff marketing strategies
1:01.7	and host honest discussions on what works and what doesn't.
1:05.9	Join me and my expert guests for actionable insights
1:08.7	to help you grow your dream business with confidence.
1:11.9	Pull up a seat and get ready to be challenged, inspired, and empowered.
1:16.2	This is the Gold Digger podcast.
1:19.9	Is Instagram dead?
1:21.8	Far from it.
	...

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