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The Goal Digger Podcast

875: 2025 Launch Playbook: What’s Changing, Why Trust Matters, and How to Stay Ahead with Amy Porterfield

The Goal Digger Podcast

Jenna Kutcher | Entrepreneurship, Business Strategy & Marketing

Business, Marketing

4.812.3K Ratings

🗓️ 5 May 2025

⏱️ 53 minutes

🧾️ Download transcript

Summary

For years, Amy Porterfield has been my unofficial business mentor turned best friend, and let’s just say, there’s no one I talk shop with more.  We have DAILY convos about what’s working, what’s changing, and how we’re navigating the shifts in online business. And in 2025? It’s all about agility, strategy, and getting creative with how we show up. In this episode, Amy and I are diving into the biggest trends we’re noticing, the shifts we’re making in our businesses, and why Pinterest is having a MAJOR moment right now.  If you’re looking for a way to drive more traffic without constantly creating new content, I’ve got you covered! My free training Create Once, Traffic for Months: My 1-Hour Pinterest Strategy to 120x Your Content’s Life is ready for you! Click play now and let’s dive into this conversation that originally aired on The Amy Porterfield Show.  Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/ Goal Digger Instagram: https://www.instagram.com/goaldiggerpodcast/ Goal Digger Show Notes: https://jennakutcherblog.com/lead-generation-strategies-that-still-work  Thanks to our Goal Digger Sponsors: Get $25 off your first purchase at http://therealreal.com/goaldigger. Sign up for your $1/month Shopify trial period at http://shopify.com/goaldigger.  For a limited time, get $25 in Shippo credit when you spend your first $25. Claim your offer now at http://shippo.com/goaldigger!  Find a co-host today at http://airbnb.com/host.  Deposit or spend $5,000 in 90 days to earn up to $500 in rewards at ⁠mercury.com/goal⁠. Mercury is a financial technology company, not an FDIC-insured bank. Banking services provided by Choice Financial Group, Column, N.A., and Evolve Bank & Trust, Members FDIC. The IO Card is issued by Patriot Bank, Member FDIC, pursuant to a license from Mastercard. Working capital loans provided by Mercury Lending, LLC NMLS ID: 2606284.

Transcript

Click on a timestamp to play from that location

0:00.0

Summer is quickly coming, and if you're anything like me, your time is about to evaporate.

0:06.7

So here's the question. Do you have just one hour a week? Let me answer that for you. Yes, you do.

0:12.3

And that's all you need to start transforming your content strategy. Most entrepreneurs are spending

0:17.7

20 hours a week creating content that disappears in minutes. Let's fix that.

0:23.4

Join me for a totally free and live training called Create Once, Traffic for Months, the one-hour

0:29.2

Pinterest plan to extend your content's lifespan. You can snag your free seat at teachme to pin.com.

0:36.1

Now, this is the kind of set it and forget it marketing that keeps

0:39.0

working while you take a step back. It even works beautifully if you choose to outsource it.

0:44.2

You've already created the content, so let's make sure it keeps working for you, bringing in traffic,

0:49.7

email subscribers, and leads from people who are actually searching for what it is that you offer.

0:54.5

I'm a verified Pinterest educator and I've helped over 25,000 entrepreneurs do exactly this.

1:00.4

Now let me help you. Grab your free spot right now at teachmeetopin.com. That's teach me topin.com.

1:08.6

And trust me, your future Somerself will be thanking you.

1:15.8

This episode is brought to you by Shippo, your one-stop solution for shipping labels,

1:21.1

helping small businesses save up to 90% off retail rates. For a limited time,

1:26.0

Shippo is offering listeners $25 in Shippo credit when you

1:29.7

spend your first $25. So shipping your first few packages is basically free. Years ago, I ran a print

1:36.6

giveaway for my wedding photography clients. Now, this sounds simple. Send out a few framed photos

1:41.3

as a thank you, but the response was wild. I ended up sending out

1:45.6

stacks of orders and handwritten notes and boxes were piling up on my kitchen table. I essentially

1:50.7

had no system. It was just me, some stamps, and a lot of stress. That is why I love Shippo.

1:57.0

It is designed for small businesses like mine. You can print shipping labels in batches, track orders, manage returns, and sync with all your online stores from one clean dashboard.

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