852: Maria Aspan, Author of Startup Money Made Easy.

So Money with Farnoosh Torabi

Farnoosh Torabi

Entrepreneurship, Business

4.7 • 1.9K Ratings

🗓️ 25 February 2019

⏱️ 37 minutes

🔗️ Recording | iTunes | RSS

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Summary

Thinking of starting a business? Wondering how much money you’ll need? Well, our guest today says it’s not as much as you might think. Our guest today is Maria Aspan. She’s an award winning business journalist and editor at large at Inc. Magazine where she writes about personal finance, startups, technology, finance, and gender. Before working at Inc., Maria covered business and finance for the New York Times, American banker, where she was the national editor and coverage of the 2008 financial crisis and its aftermath, which she says was a turning point in her career. She’s here to tell us about her new book, Startup Money Made Easy. It is The Inc. Guide to Every Financial Question About Starting, Running, and Growing Your Business. The book focuses on a lot of the commonly held beliefs that people have about raising capital to start their dream business and she debunks some of these mindsets. She also uses her years of experience, research, and conversations with successful CEO’s to demystify the startup money process for entrepreneurs to be. Plus, Maria dives into her own money and career journey, as she climbed the ranks of the news business. Today, she is an editor at top publications. To learn more about Maria, visit her website at www.MariaAspan.com and follow her on Twitter @MariaAspan. Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

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0:00.0	So Money
0:00.5	Eso Money made Easy.
0:07.0	You're listening to So Money, with Award Winning Money,
0:09.0	with award-winning Money Guru Farnush Karabi.
0:12.0	Each day, get a 30 minute dose of financial
0:14.8	inspiration from the world's top business minds, authors, influencers, and from
0:19.5	Farnu's yourself. Looking for ways to save on gas or double your double coupons?
0:25.0	Sorry, you're in the wrong place.
0:27.0	Seeking profound ways to live a richer, happier life.
0:30.0	Welcome to So Money.
0:34.0	Our 8 5,000 CEOs, we surveyed them in last summer and 42% of them used less than $5,000 to start their first business.
0:46.0	So that's not that much and that's possible to either scrape together via savings or not to quit your full-time job.
0:55.0	Thinking of starting a business, wondering how much money you'll need,
1:00.0	well our guest today says it's not as much as you might think. Welcome back to So Money.
1:04.8	Everybody I'm your host, Farnish Terabi. Our guest today is Maria Aspen.
1:09.3	She's an award-winning business journalist and an editor at large at Inc magazine where she writes
1:15.0	about personal finance, startups, technology, finance, and gender.
1:20.1	Before working at Inc. Maria covered Business and Finance for the New York Times,
1:24.0	American Banker, where she was the national editor, and covered the 2008 financial crisis
1:29.6	and its aftermath, which she says was a turning point in her career.
1:33.0	She's here to tell us about her new book,
1:35.0	Start Up Money Made Easy.
	...

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