85. Take a Peek into Your Buyer's Behavior with Melina Palmer of The Brainy Business
The Product Boss with Jacqueline Snyder
Jacqueline Snyder
4.8 • 961 Ratings
🗓️ 25 April 2019
⏱️ 41 minutes
🧾️ Download transcript
Summary
Ep. 85: Nearly all buying decisions are made in the subconscious brain. And while it is very illogical, it's also predictable too - with the help of our guest, Melina Palmer. Melina is the founder of The Brainy Business and helps companies of all sizes to incorporate behavioral economics into their businesses to make them more “brain friendly” to increase conversions and ROI. We chat about website tips for conversion, the psychology of buying, along with consumer decision-making for small businesses.
Connect with Melina:
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Minna's company Lil' Labels
Jacqueline's company Designer Consulting Co-Op
Transcript
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| 0:00.0 | Welcome to the Product Boss Podcast, where we help product-based businesses grow their |
| 0:09.2 | sales and improve their strategies. |
| 0:12.0 | Hey everyone, I want to introduce you to my co-host and Viz Bestie, |
| 0:18.0 | Mina Kula Cata, an Amazon guru that has built a multisix-figure product-based business. |
| 0:24.0 | In introducing the other half of the product boss, Jacqueline Snyder, |
| 0:28.0 | she has helped launch and grow over 500 fashion apparel and accessory brands even one of her own. |
| 0:36.0 | And together we share our inventory of secret weapons that will help you dig deep and do the work it takes. |
| 0:44.0 | Are you ready? Let's build together. |
| 0:49.0 | Hey everyone and welcome to another episode of the Product Boss podcast. |
| 0:53.7 | I'm your host, Jacqueline Siner, with my genius co-host, |
| 0:58.1 | Mina Kumo C-Tat. |
| 0:59.5 | Hey, Mina. |
| 1:00.1 | Hey, Jacqueline. |
| 1:01.2 | Well, I'm calling you a genius today because we are just so fortunate to have an incredible guest on. I am a huge fan of hers. We have Molina Palmer from the Braney Business and she also is the host of the brainy business |
| 1:13.7 | podcast. Welcome, Alina. Thank you so much for having me. Welcome, welcome. We're so |
| 1:18.6 | excited we were just pre-talking about all the things, all the things brain and all your knowledge and like I said I'm a |
| 1:25.1 | fan of your podcast and I love what you do so let's jump in. |
| 1:29.3 | So Lena you are an expert on behavioral economics. |
| 1:33.6 | So could you share with our listeners |
| 1:35.0 | what behavioral economics is? |
| 1:37.5 | Absolutely. |
| 1:38.3 | It is something that sounds really boring, |
... |
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