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The Goal Digger Podcast

845: Why Every Small Business Needs AI to Thrive (and How to Start)

The Goal Digger Podcast

Jenna Kutcher | Entrepreneurship, Business Strategy & Marketing

Business, Marketing

4.812.3K Ratings

🗓️ 20 January 2025

⏱️ 52 minutes

🧾️ Download transcript

Summary

What if you could save hours of your time, cut out repetitive tasks, and finally focus on what matters most in your business—all without hiring a massive team? Sounds like a dream, right? Well, it’s not. The secret is already at your fingertips: AI. Today, we’re diving into the world of artificial intelligence with someone who knows exactly how to make it work for entrepreneurs like you. Aprelle Duany is an AI strategist, entrepreneur, and advocate for sustainable business growth.  Her SMART Framework is revolutionizing how entrepreneurs think about workflows and efficiency, and today, she’s spilling her secrets. From the tools you need to get started to the mindset shifts required to embrace AI, this episode is packed with actionable insights. If you’ve ever thought, “AI sounds amazing, but where do I even start?”—or maybe you’ve dabbled with it but aren’t sure you’re using it to its full potential—this conversation is for you. Aprelle will break it all down, sharing strategies, real-world examples, and easy wins to implement today! Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/ Goal Digger Instagram: https://www.instagram.com/goaldiggerpodcast/ Goal Digger Show Notes: https://www.jennakutcherblog.com/aprelle-duany     Thanks to our Goal Digger Sponsors: Run your first payroll with Gusto and get three months free at http://Gusto.com/goaldigger!  Make B2B marketing everything it can be and get a $100 credit on your next campaign. Go to https://www.linkedin.com/goal to claim your credit! Cancel unwanted subscriptions and reach your financial goals faster at https://www.rocketmoney.com/goaldigger.   Get 10% off your first OSEA order sitewide with code GOALDIGGER at https://oseamalibu.com/.  Get all the Goal Digger goodness you love COMPLETELY ad-free. Visit jennakutcher.com/adfree to subscribe today!

Transcript

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0:00.0

I think AI gives you the ability to own your zone of genius and the tedious task that take away from you being able to shine and show up as fully as you want, you can automate those things.

0:13.5

I think it also depends on your community and what you authentically want to provide.

0:20.7

I'm Jenna Goetcher, your host of the Gold Digger podcast.

0:24.5

I escaped the corporate world at the age of 23 with nothing more than a $300 camera from Craigslist

0:30.1

and a dream. Now I'm running a seven-figure online business that feels even better than it looks,

0:35.9

all from my house in small town, Minnesota with my

0:38.4

family. Here, we value time as our currency. We mix the woo and the work, and we are in the

0:45.2

pursuit of building businesses that give us the freedom to live lives that we love. I've always loved

0:50.7

turning big goals into reality, and I'm here to help you do the same.

0:55.0

This isn't just a peek behind the curtain. Come along with me and my guests as we tear the whole

0:59.7

curtain down. Every week we tackle practical, no-fluff marketing strategies and host honest

1:05.2

discussions on what works and what doesn't. Join me and my expert guests for actionable

1:10.7

insights to help you grow your

1:12.5

dream business with confidence. Pull up a seat and get ready to be challenged, inspired, and

1:17.7

empowered. This is the Gold Digger podcast. Imagine this. What if you could save hours of your time,

1:26.4

cut out repetitive tasks, and finally focus on what

1:29.1

matters most in your business, all without having to hire a massive team? I mean, that sounds like a dream,

1:34.7

right? Well, the good news is, is it's not just a dream. The secret is already at your fingertips.

1:40.6

What am I talking about? AI. Today we're diving into the world of artificial intelligence

1:45.7

with someone who knows exactly how to make it work for entrepreneurs just like you.

1:50.7

Apparel Duany is an AI strategist, entrepreneur, and advocate for sustainable business growth.

1:55.8

Her journey spans corporate IT auditing, launching a luxury fashion brand in Africa, and now empowering

...

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