843: Diana Fryc: Finding Your Superpowers When You Don’t Fit the Mold

Shameless Leadership

Sara Dean

Education, Management, How To, Business, Self-improvement

4.7 • 800 Ratings

🗓️ 24 January 2024

⏱️ 53 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

Diana Fryc is a Shameless Mom and stepmom who was raised by immigrant refugee parents. Her father is a holocaust survivor. Professionally, she is a marketing executive with 20 years of experience advising brands from Fortune 50 companies to start-ups on how to address their toughest growth challenges. As partner and CMO of branding firm Retail Voodoo, Diana uses her expertise in brand development, innovation, consumer markets, marketing, and packaging systems to help clients generate meaningful and sustainable growth. Tireless and determined in every element of her work, Diana believes that business should be a force for good. She uses her networking superpowers to drive change in the food, beverage, and wellness industries - specifically in the areas of employment diversity, food equality, and the promotion of sustainable supply chain. She is also the founder and host of The Gooder Podcast where she interviews the powerhouse women leading on every level in food, beverage, and wellness. Listen in to hear Diana share: How her work with Jane Goodall impacted her work and professional journey in a profound way Her experience being raised in the US by immigrant refugee parents and navigating being “in the middle” of so many aspects of her identity - not fitting in in many places and always feeling like an outsider The impact of learning her Dad was a holocaust survivor in her twenties How she has been able to use “finding common ground by acknowledging differences” as a superpower How she has used her values and layered identities to build a company around her personal philosophy to “do good” What she loves and what she struggles with as a stepparent Her experience getting her MBA as a mom of a middle schooler and high schooler Links mentioned: Connect with Diana and follow her work: Retail-voodoo.com Diana’s Podcast: Gooder Podcast Diana on LinkedIn Retail Voodoo on LinkedIn Retail Voodoo on FB Diana on IG We love the sponsors that make this show possible! You can always find all the special deals and codes for all our current sponsors on our website: https://shamelessmom.com/sponsor Interested in becoming a sponsor of the Shameless Mom Academy? Email our sales team at [email protected] Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

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0:00.0	Adobe Express makes it quick and easy to create everything I need for my business, from social posts, TikToks and flyers, all in just a few clicks.
0:09.7	Get Adobe Express for free. Search for Adobe Express to find out more.
0:15.1	This is the Shameless Mom Academy, episode 843 with Diana Freik. Show notes for this episode, including any links mentioned in
0:22.9	the episode, can be found by going to shamelessmom.com and clicking on episode 843.
0:32.3	Welcome to the Shameless Mom Academy. I'm your host, Sarah Dean. I'm here to give you and other passionate,
0:38.6	driven, unapologetic moms, tools, resources, and a little bit of humor to help you lead
0:44.0	more positive, powerful, and purposeful lives every damn day. One of the best things about
0:49.2	the Shameless Mom Academy is our community. So be sure to join us in our free private Facebook group
0:54.0	to connect with
0:54.9	other shameless moms just like you. You can find us over at shamelessom.com forward slash
1:00.4	Facebook. All right. Let's dive into today's episode.
1:09.7	Diana Freik is a shameless mom and stepmom who was raised by immigrant refugee parents.
1:15.5	Her father is a Holocaust survivor.
1:17.4	Professionally, she is a marketing executive with 20 years of experience advising brands
1:22.1	from Fortune 50 companies to startups on how to address their toughest growth challenges.
1:27.2	As partner and CMO of branding firm
1:30.0	Retail Voodoo, Diana uses her expertise in brand development, innovation, consumer markets,
1:35.4	marketing, and packaging systems to help clients generate meaningful and sustainable growth.
1:40.1	Tireless and determined in every element of her work, Diana believes that business should be a force for good.
1:46.7	She uses her networking superpowers to drive change in the food, beverage, and wellness industries,
1:51.7	specifically in the areas of employment, diversity, food equality, and the promotion of sustainable supply chain.
1:57.1	She's also the founder and the host of the Gooder podcast where she interviews powerhouse
	...

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